Fortify Optima Daily Probiotic

by Nature's Way · capsule · 30 delayed release capsules

  • Off the market since December 2024 (NIH)
  • UPC 0 33674 15652 0
  • DSLD label 293281
  • Serving 1 capsule
  • 30 servings

Fortify Optima Daily Probiotic by Nature's Way lists 18 ingredients; 1 gives its count of live cultures or enzyme activity instead of a weight; 17 sit inside a blend without their own amounts. Its current label entered the NIH Dietary Supplement Label Database on September 25, 2023.

What is in Fortify Optima Daily Probiotic?

Each row as the label prints it, per serving of 1 capsule. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Fortify Optima Daily Probiotic: Supplement Facts rows against the market (DSLD label 293281, January 2026 release)
IngredientAmount% DVAmong products listing it
Fortify Optima Daily 35 Billion CFU Proprietary Probiotic Blend525 mg
Lactobacilli Blend30 billion CFU
Lactobacillus paracasei LPC-37in the blend, no amount given
Lactobacillus plantarum LP-115in the blend, no amount given
Lactobacillus brevis LBR-35in the blend, no amount given
Lactobacillus rhamnosus GGin the blend, no amount given
HOWARU Lactobacillus rhamnosus HN001in the blend, no amount given
HOWARU Lactobacillus acidophilus NCFMin the blend, no amount given
Lactobacillus bulgaricus LB-87in the blend, no amount given
Lactobacillus gasseri LG-36in the blend, no amount given
Lactobacillus reuteri 1E1in the blend, no amount given
Bifidobacteria/Streptococcus Blend5 billion CFU
Bifidobacterium lactis Bl-04in the blend, no amount given
HOWARU Bifidobacterium animalis lactis HN019in the blend, no amount given
Bifidobacterium lactis Bi-07in the blend, no amount given
Bifidobacterium bifidum Bb-06in the blend, no amount given
Bifidobacterium longum infantis BI-26in the blend, no amount given
Streptococcus thermophilus St-21in the blend, no amount given
Proprietary Plant-Based Prebiotic Blend75 mg
Gum Acacia Fiberin the blend, no amount given
Chicory Root Fiberin the blend, no amount given

Source: NIH ODS Dietary Supplement Label Database, label 293281 (entered September 25, 2023), version 9.4.0. See the label on DSLD or its label image (PDF). Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

Every amount on this label with a position sits within the middle 80% of the products that list the same ingredient; 18 ingredients sit inside a blend, so their amounts cannot be compared.

The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

The products whose ingredient lists overlap most with Fortify Optima Daily Probiotic's, rare ingredients counting for more.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
Recommendation: Adults take 1 capsule daily. May be taken at any time, with our without food.
Warnings
Keep out of reach of children.
Safety sealed with inner seal. Do not use if seal is broken or missing.
If you are pregnant, nursing, or taking any medications, consult a healthcare professional before use.
Allergens and what it does not contain
Certified Gluten Free GFCO.org
Gluten Free. No Artificial colors. Non GMO Project Verified nongmoproject.org
No Artificial colors Gluten-Free
Storage
Keep tightly closed. Can be stored at room temperature or refrigerated. Avoid excessive heat and direct sunlight.
No Refrigeration Required

Source: label statements in DSLD label 293281.

What else is on the label?

Other ingredients: Cellulose, Hypromellose, Gellan Gum, Magnesium Stearate, Silica.

Seals and symbols as the label prints them (the maker's; a certifier's own list confirms a seal): Non GMO Project Verified nongmoproject.org. Listed with: Certified gluten-free (GFCO) (a seal is the label's claim; the certifier's own list confirms it).

How many labels does Fortify Optima Daily Probiotic have?

6 labels are on file under this name since June 24, 2020: other sizes, label designs and reformulations. The current one leads this page.

  1. Label 293281 (current) Entered September 25, 2023 · off the market December 20, 2024 · 30 delayed release capsules · UPC 0 33674 15652 0
  2. Label 273452 Entered September 22, 2022 · off the market March 11, 2022 · 30 delayed release capsules
  3. Label 242698 Entered January 22, 2021 · off the market December 10, 2021 · 60 delayed-release veg. capsules · UPC 0 33674 15653 7
  4. Label 242686 Entered January 22, 2021 · off the market December 10, 2021 · 30 delayed-release veg. capsules · UPC 0 33674 15652 0
  5. Label 228736 Entered June 24, 2020 · off the market December 17, 2020 · 60 delayed-release veg. capsules · UPC 0 33674 15653 7
  6. Label 228725 Entered June 24, 2020 · off the market December 17, 2020 · 30 delayed-release veg. capsules · UPC 0 33674 15652 0

DSLD also links this label to: Primadophilus Optima (image difference, same product), Primadophilus Optima (package size difference, same product), Primadophilus Optima (package size difference, same product), Primadophilus Optima (package size difference, same product), Primadophilus Optima (image difference, same product), Primadophilus Optima (package size difference, same product), Primadophilus Optima (image difference, same product), Primadophilus Optima (package size difference, same product).

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names Nature's Way Brands, LLC (manufacturer), Green Bay, WI. All Nature's Way products.

Where next?