Alive! Women's 50+ Gummy Multivitamin

by Nature's Way · gummy or jelly · 150 Gummy(ies)

  • Off the market since September 2023 (NIH)
  • UPC 0 33674 14068 0
  • DSLD label 293414
  • Serving 2 gummies
  • 75 servings

Alive! Women's 50+ Gummy Multivitamin by Nature's Way lists 45 ingredients, 19 with an amount per serving of 2 gummies, such as 450 mcg of vitamin A, 30 mg of vitamin C, 40 mcg (1,600 IU) of vitamin D3 and 15 mg of vitamin E; 26 sit inside a blend without their own amounts, beside 4 Nutrition Facts rows (calories, fat and the like). Its current label entered the NIH Dietary Supplement Label Database on October 24, 2023.

What is in Alive! Women's 50+ Gummy Multivitamin?

Each row as the label prints it, per serving of 2 gummies. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Alive! Women's 50+ Gummy Multivitamin: Supplement Facts rows against the market (DSLD label 293414, January 2026 release)
IngredientAmount% DVAmong products listing it
Calories20 Calories
Total Carbohydrate5 g2%Carbohydrate in Alive! Women's 50+ Gummy Multivitamin against 21,979 products5 g per serving; the middle half of products list 1 g to 6 g, the median 3 g.5 g

Higher than 65% of 21,979 products listing carbohydrate (median 3 g).

Total Sugars4 g
added Sugars4 g8%Sugar in Alive! Women's 50+ Gummy Multivitamin against 11,807 products4 g per serving; the middle half of products list 1 g to 4 g, the median 2 g.4 g

Higher than 68% of 11,807 products listing sugar (median 2 g).

Vitamin Aas Retinyl Palmitate450 mcg50%
Vitamin Cas Ascorbic Acid30 mg33%Vitamin C in Alive! Women's 50+ Gummy Multivitamin against 18,583 products30 mg per serving; the middle half of products list 60 mg to 270 mg, the median 100 mg.DV 90 mgUL 2,000 mg30 mg

83% of 18,583 products listing vitamin C give more (median 100 mg).

Vitamin D3as Cholecalciferol40 mcg (1,600 IU)200%Vitamin D in Alive! Women's 50+ Gummy Multivitamin against 14,175 products40 mcg per serving; the middle half of products list 10 mcg to 25 mcg, the median 15 mcg.DV 20 mcgUL 100 mcg40 mcg

Higher than 79% of 14,175 products listing vitamin D (median 15 mcg).

Vitamin Eas DL-Alpha-Tocopheryl Acetate15 mg100%
Thiamineas Thiamine Hydrochloride0.3 mg25%Thiamin in Alive! Women's 50+ Gummy Multivitamin against 9,830 products0.3 mg per serving; the middle half of products list 1.5 mg to 25 mg, the median 5 mg.DV 1.2 mg0.3 mg

95% of 9,830 products listing thiamin give more (median 5 mg).

Riboflavin0.33 mg25%Riboflavin in Alive! Women's 50+ Gummy Multivitamin against 9,824 products0.33 mg per serving; the middle half of products list 1.7 mg to 25 mg, the median 4 mg.DV 1.3 mg0.33 mg

95% of 9,824 products listing riboflavin give more (median 4 mg).

Niacinas Niacinamide4 mg25%Niacin in Alive! Women's 50+ Gummy Multivitamin against 12,413 products4 mg per serving; the middle half of products list 13.2 mg to 48 mg, the median 20 mg.DV 16 mgUL 35 mg4 mg

93% of 12,413 products listing niacin give more (median 20 mg).

Vitamin B6as Pyridoxine Hydrochloride1.7 mg100%Vitamin B6 in Alive! Women's 50+ Gummy Multivitamin against 15,277 products1.7 mg per serving; the middle half of products list 2 mg to 20 mg, the median 6 mg.DV 1.7 mgUL 100 mg1.7 mg

83% of 15,277 products listing vitamin B6 give more (median 6 mg).

Folate400 mcg DFE100%
Folic Acid240 mcg
Vitamin B12as Cyanocobalamin4.8 mg200%

This amount is far outside what other labels list for vitamin B12, or disagrees with the label's own %DV: possibly a unit or transcription slip in the database. Check the label image on DSLD.

Biotin30 mcg100%Biotin in Alive! Women's 50+ Gummy Multivitamin against 9,447 products30 mcg per serving; the middle half of products list 50 mcg to 300 mcg, the median 200 mcg.DV 30 mcg30 mcg

83% of 9,447 products listing biotin give more (median 200 mcg).

Pantothenic Acidas Calcium D-Pantothenate1.3 mg26%Pantothenic Acid (Vitamin B5) in Alive! Women's 50+ Gummy Multivitamin against 10,060 products1.3 mg per serving; the middle half of products list 6 mg to 50 mg, the median 12 mg.DV 5 mg1.3 mg

97% of 10,060 products listing pantothenic acid (vitamin B5) give more (median 12 mg).

Calciumas Tricalcium Phosphate100 mg8%Calcium in Alive! Women's 50+ Gummy Multivitamin against 17,831 products100 mg per serving; the middle half of products list 50 mg to 252 mg, the median 115 mg.DV 1,300 mgUL 2,500 mg100 mg

53% of 17,831 products listing calcium give more (median 115 mg).

Phosphorusas Tricalcium Phosphate50 mg4%Phosphorus in Alive! Women's 50+ Gummy Multivitamin against 3,786 products50 mg per serving; the middle half of products list 45 mg to 200 mg, the median 90 mg.DV 1,250 mgUL 4,000 mg50 mg

68% of 3,786 products listing phosphorus give more (median 90 mg).

Iodineas Potassium Iodide150 mcg100%Iodine in Alive! Women's 50+ Gummy Multivitamin against 6,382 products150 mcg per serving; the middle half of products list 75 mcg to 150 mcg, the median 150 mcg.DV 150 mcgUL 1,100 mcg150 mcg

15% of 6,382 products listing iodine give more (median 150 mcg).

Zincas Zinc Citrate2.7 mg25%Zinc in Alive! Women's 50+ Gummy Multivitamin against 13,186 products2.7 mg per serving; the middle half of products list 5 mg to 15 mg, the median 11 mg.DV 11 mgUL 40 mg2.7 mg

88% of 13,186 products listing zinc give more (median 11 mg).

Sodium15 mg1%Sodium in Alive! Women's 50+ Gummy Multivitamin against 14,514 products15 mg per serving; the middle half of products list 15 mg to 142 mg, the median 55 mg.15 mg

72% of 14,514 products listing sodium give more (median 55 mg).

Orchard Fruits & Garden Veggies Powder Blend75 mg
Orange, Powderin the blend, no amount given
Blueberry, Powderin the blend, no amount given
Carrot, Powderin the blend, no amount given
Plum, Powderin the blend, no amount given
Pomegranate, Powderin the blend, no amount given
Strawberry, Powderin the blend, no amount given
Pear, Powderin the blend, no amount given
Apple, Powderin the blend, no amount given
Beet, Powderin the blend, no amount given
Raspberry, Powderin the blend, no amount given
Pineapple, Powderin the blend, no amount given
Pumpkin, Powderin the blend, no amount given
Cherry, Powderin the blend, no amount given
Cauliflower, Powderin the blend, no amount given
Grape, Powderin the blend, no amount given
Banana, Powderin the blend, no amount given
Cabbage, Powderin the blend, no amount given
Show the other 11 rows of the label
Alive! Women's 50+ Gummy Multivitamin: rows 41 to 51
IngredientAmount% DVAmong products listing it
Tomato, Powderin the blend, no amount given
Acai, Powderin the blend, no amount given
Asparagus, Powderin the blend, no amount given
Brussels Sprout, Powderin the blend, no amount given
Cranberry, Powderin the blend, no amount given
Cucumber, Powderin the blend, no amount given
Pea, Powderin the blend, no amount given
Broccoli, Powderin the blend, no amount given
Spinach, Powderin the blend, no amount given
Luteinas Aztec Marigold Flower Extract300 mcgLutein in Alive! Women's 50+ Gummy Multivitamin against 2,493 products0.3 mg per serving; the middle half of products list 0.5 mg to 10 mg, the median 3 mg.0.3 mg

80% of 2,493 products listing lutein give more (median 3 mg).

Boronas Sodium Borate150 mg

This amount is far outside what other labels list for boron, or disagrees with the label's own %DV: possibly a unit or transcription slip in the database. Check the label image on DSLD.

Source: NIH ODS Dietary Supplement Label Database, label 293414 (entered October 24, 2023), version 9.4.0. See the label on DSLD or its label image (PDF). Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

The rows in the top or bottom tenth of the products that list the same ingredient, and any above the adult upper limit at the most servings a day the directions give:

  • 95% of the 9,830 products that print an amount of thiamin list more than its 0.3 mg of thiamin (median 5 mg).
  • 95% of the 9,824 products that print an amount of riboflavin list more than its 0.33 mg of riboflavin (median 4 mg).
  • 93% of the 12,413 products that print an amount of niacin list more than its 4 mg of niacin (median 20 mg).
  • 83% of the 9,447 products that print an amount of biotin list more than its 30 mcg of biotin (median 200 mcg).
  • 97% of the 10,060 products that print an amount of pantothenic acid (vitamin B5) list more than its 1.3 mg of pantothenic acid (vitamin B5) (median 12 mg).

The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

3 products list the very same ingredients; the nearest amounts come first.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
Recommendation: Women chew 2 gummies daily.
Warnings
Keep out of reach of children. Do not use if safety seal under child-resistant cap is broken or missing.
Not formulated for men or children.
If you are pregnant, nursing, or taking any medications, consult a healthcare professional before use.
Allergens and what it does not contain
Free From: Gluten Gelatin Dairy Wheat Peanut Egg Yeast-Derived Ingredients
Storage
Keep tightly closed. Store at room temperature. Avoid excessive heat and direct sunlight.

Source: label statements in DSLD label 293414.

What else is on the label?

Other ingredients: Sugar, Glucose Syrup, Water, Purified, Pectin, Citric Acid, Sodium Citrate, Natural Flavors, Vegetable and Fruit Juice, Coconut Oil, Carnauba Wax.

How many labels does Alive! Women's 50+ Gummy Multivitamin have?

7 labels are on file under this name since March 25, 2021: other sizes, label designs and reformulations. The current one leads this page.

  1. Label 293414 (current) Entered October 24, 2023 · off the market September 25, 2023 · 150 Gummy(ies) · UPC 0 33674 14068 0
  2. Label 267792 Entered March 22, 2023 · off the market May 16, 2024 · 130 Gummy(ies) · UPC 0 33674 11537 4
  3. Label 267790 Entered March 22, 2023 · off the market December 20, 2024 · 60 Gummy(ies) · UPC 0 33674 15904 0
  4. Label 246672 Entered March 25, 2021 · off the market July 22, 2022 · 130 Gummy(ies) · UPC 0 33674 11537 4
  5. Label 246671 Entered March 25, 2021 · off the market December 20, 2024 · 130 Gummy(ies) · UPC 0 33674 11537 4
  6. Label 246670 Entered March 25, 2021 · off the market July 22, 2022 · 60 Gummy(ies) · UPC 0 33674 15904 0
  7. Label 246662 Entered March 25, 2021 · off the market September 25, 2023 · 60 Gummy(ies) · UPC 0 33674 15904 0

DSLD also links this label to: Alive! Women's 50+ Gummy Vitamins (package size difference, same product), Alive! Women's 50+ Gummy Vitamins (package size difference, same product), Alive! Women's 50+ Gummy Vitamins (package size difference, same product), Alive! Women's 50+ Gummy Vitamins (package size difference, same product), Alive! Women's 50+ Gummy Vitamins (package size difference, same product), Alive! Women's 50+ Gummy Vitamins (package size difference, same product), Alive! Women's 50+ Gummy Vitamins (package size difference, same product), Alive! Women's 50+ Gummy Vitamins (package size difference, same product).

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names Nature's Way Brands, LLC (manufacturer), Green Bay, WI. All Nature's Way products.

Where next?