PlainVitamins

Whole Food Prenatal Multivitamin

by plnt · capsule · 90 Vegetarian Capsules

  • On the market (NIH)
  • UPC 7 66536 03349 2
  • DSLD label 181348
  • Serving 3 vegetarian capsules
  • 30 servings

Whole Food Prenatal Multivitamin by plnt lists 66 ingredients, 66 with an amount per serving of 3 vegetarian capsules, such as 3,000 mcg of vitamin A, 60 mg of vitamin C, 35 mcg (1,400 IU) of vitamin D and 20 mg of vitamin E, beside 9 Nutrition Facts rows (calories, fat and the like). Its current label entered the NIH Dietary Supplement Label Database on October 25, 2018.

What is in Whole Food Prenatal Multivitamin?

Each row as the label prints it, per serving of 3 vegetarian capsules. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Whole Food Prenatal Multivitamin: Supplement Facts rows against the market (DSLD label 181348, January 2026 release)
IngredientAmount% DVAmong products listing it
Calories5 Calories
Total Fat0 g0%
Saturated Fat0 g0%
Trans Fat0 g
Cholesterol0 g0%
Total Carbohydrates1 g0%Carbohydrate in Whole Food Prenatal Multivitamin against 21,979 products1 g per serving; the middle half of products list 1 g to 6 g, the median 3 g.1 g

74% of 21,979 products listing carbohydrate give more (median 3 g).

Dietary Fiber0 g0%
Total Sugars0 g
Added Sugars0 g0%
Protein1 g2%Protein in Whole Food Prenatal Multivitamin against 8,985 products1 g per serving; the middle half of products list 2 g to 24 g, the median 16 g.1 g

77% of 8,985 products listing protein give more (median 16 g).

Vitamin Aas Beta-CaroteneVitamin A (Form: as Beta-Carotene) Note: 5000 IU3,000 mcg230%
Vitamin C60 mg50%Vitamin C in Whole Food Prenatal Multivitamin against 18,583 products60 mg per serving; the middle half of products list 60 mg to 270 mg, the median 100 mg.DV 90 mgUL 2,000 mg60 mg

65% of 18,583 products listing vitamin C give more (median 100 mg).

Vitamin Das CholecalciferolVitamin D (Form: as Cholecalciferol) Note: 1,400 IU35 mcg (1,400 IU)233%Vitamin D in Whole Food Prenatal Multivitamin against 14,175 products35 mcg per serving; the middle half of products list 10 mcg to 25 mcg, the median 15 mcg.DV 20 mcgUL 100 mcg35 mcg

Higher than 78% of 14,175 products listing vitamin D (median 15 mcg).

Vitamin EVitamin E Note: 30 IU20 mg105%
Vitamin K50 mcg56%Vitamin K in Whole Food Prenatal Multivitamin against 4,607 products50 mcg per serving; the middle half of products list 35 mcg to 100 mcg, the median 80 mcg.DV 120 mcg50 mcg

60% of 4,607 products listing vitamin K give more (median 80 mcg).

Thiamineas Vitamin B11.5 mg107%Thiamin in Whole Food Prenatal Multivitamin against 9,830 products1.5 mg per serving; the middle half of products list 1.5 mg to 25 mg, the median 5 mg.DV 1.2 mg1.5 mg

66% of 9,830 products listing thiamin give more (median 5 mg).

Riboflavinas Vitamin B21.7 mg106%Riboflavin in Whole Food Prenatal Multivitamin against 9,824 products1.7 mg per serving; the middle half of products list 1.7 mg to 25 mg, the median 4 mg.DV 1.3 mg1.7 mg

64% of 9,824 products listing riboflavin give more (median 4 mg).

Niacinas NiacinamideNiacin (Form: as Niacinamide)20 mg111%Niacin in Whole Food Prenatal Multivitamin against 12,413 products20 mg per serving; the middle half of products list 13.2 mg to 48 mg, the median 20 mg.DV 16 mgUL 35 mg20 mg

46% of 12,413 products listing niacin give more (median 20 mg).

Vitamin B62 mg100%Vitamin B6 in Whole Food Prenatal Multivitamin against 15,277 products2 mg per serving; the middle half of products list 2 mg to 20 mg, the median 6 mg.DV 1.7 mgUL 100 mg2 mg

69% of 15,277 products listing vitamin B6 give more (median 6 mg).

Folate1,333 mcg DFE222%
Folic Acid800 mcg
Vitamin B12as MethylcobalaminVitamin B12 (Form: as Methylcobalamin)6 mcg214%Vitamin B12 in Whole Food Prenatal Multivitamin against 14,425 products6 mcg per serving; the middle half of products list 6 mcg to 200 mcg, the median 36 mcg.DV 2.4 mcg6 mcg

74% of 14,425 products listing vitamin B12 give more (median 36 mcg).

Biotin300 mcg857%Biotin in Whole Food Prenatal Multivitamin against 9,447 products300 mcg per serving; the middle half of products list 50 mcg to 300 mcg, the median 200 mcg.DV 30 mcg300 mcg

Higher than 53% of 9,447 products listing biotin (median 200 mcg).

Pantothenic Acid10 mg143%Pantothenic Acid (Vitamin B5) in Whole Food Prenatal Multivitamin against 10,060 products10 mg per serving; the middle half of products list 6 mg to 50 mg, the median 12 mg.DV 5 mg10 mg

52% of 10,060 products listing pantothenic acid (vitamin B5) give more (median 12 mg).

Calcium125 mg10%Calcium in Whole Food Prenatal Multivitamin against 17,831 products125 mg per serving; the middle half of products list 50 mg to 252 mg, the median 115 mg.DV 1,300 mgUL 2,500 mg125 mg

Higher than 53% of 17,831 products listing calcium (median 115 mg).

Iron18 mg67%Iron in Whole Food Prenatal Multivitamin against 6,910 products18 mg per serving; the middle half of products list 1.2 mg to 18 mg, the median 5 mg.DV 18 mgUL 45 mg18 mg

Higher than 74% of 6,910 products listing iron (median 5 mg).

Phosphorus150 mg12%Phosphorus in Whole Food Prenatal Multivitamin against 3,786 products150 mg per serving; the middle half of products list 45 mg to 200 mg, the median 90 mg.DV 1,250 mgUL 4,000 mg150 mg

Higher than 67% of 3,786 products listing phosphorus (median 90 mg).

Iodine150 mcg52%Iodine in Whole Food Prenatal Multivitamin against 6,382 products150 mcg per serving; the middle half of products list 75 mcg to 150 mcg, the median 150 mcg.DV 150 mcgUL 1,100 mcg150 mcg

15% of 6,382 products listing iodine give more (median 150 mcg).

Magnesium38 mg10%Magnesium in Whole Food Prenatal Multivitamin against 14,003 products38 mg per serving; the middle half of products list 30 mg to 200 mg, the median 86 mg.UL 350 mgDV 420 mg38 mg

73% of 14,003 products listing magnesium give more (median 86 mg).

Zinc7.5 mg58%Zinc in Whole Food Prenatal Multivitamin against 13,186 products7.5 mg per serving; the middle half of products list 5 mg to 15 mg, the median 11 mg.DV 11 mgUL 40 mg7.5 mg

63% of 13,186 products listing zinc give more (median 11 mg).

Selenium50 mcg71%Selenium in Whole Food Prenatal Multivitamin against 7,658 products50 mcg per serving; the middle half of products list 27 mcg to 100 mcg, the median 55 mcg.DV 55 mcgUL 400 mcg50 mcg

56% of 7,658 products listing selenium give more (median 55 mcg).

Copper0.7 mg54%Copper in Whole Food Prenatal Multivitamin against 6,468 products0.7 mg per serving; the middle half of products list 0.5 mg to 2 mg, the median 1 mg.DV 0.9 mgUL 10 mg0.7 mg

65% of 6,468 products listing copper give more (median 1 mg).

Manganese2 mg77%Manganese in Whole Food Prenatal Multivitamin against 7,016 products2 mg per serving; the middle half of products list 1 mg to 3.92 mg, the median 2 mg.DV 2.3 mgUL 11 mg2 mg

38% of 7,016 products listing manganese give more (median 2 mg).

Chromium50 mcg111%Chromium in Whole Food Prenatal Multivitamin against 7,825 products50 mcg per serving; the middle half of products list 45 mcg to 200 mcg, the median 100 mcg.DV 35 mcg50 mcg

67% of 7,825 products listing chromium give more (median 100 mcg).

Molybdenum75 mcg150%Molybdenum in Whole Food Prenatal Multivitamin against 4,390 products75 mcg per serving; the middle half of products list 25 mcg to 75 mcg, the median 50 mcg.DV 45 mcgUL 2,000 mcg75 mcg

Higher than 62% of 4,390 products listing molybdenum (median 50 mcg).

Organic Fruit & Vegetable Blend870 mg
organic Apple0
organic Beet0
Broccoli0
organic Carrot0
Show the other 39 rows of the label
Whole Food Prenatal Multivitamin: rows 41 to 79
IngredientAmount% DVAmong products listing it
organic Spinach0
organic Tomato0
organic Strawberry0
organic Tart Cherry0
organic Blackberry0
organic Green Bell Pepper0
organic Brussels Sprout0
organic Blueberry0
organic Ginger0
organic Garlic0
Green Onion0
organic Raspberry0
organic Parsley0
organic Cauliflower0
organic Red Cabbage0
organic Kale0
organic Cucumber0
organic Celery0
organic Asparagus0
Digestive Balance Blend77 mg
Ginger0
Lactobacillus plantarum0
Lactobacillus bulgaricus0
Lactobacillus rhamnosus0
Saccharomyces cerevisiae0
Organic Sprout Blend10 mg
organic Amaranth0
organic Quinoa0
organic Millet0
organic Buckwheat0
organic Garbanzo Bean0
organic Lentil0
organic Adzuki Bean0
organic Flax Seed0
Sunflower Seed0
organic Pumpkin0
organic Chia Seed0
organic Sesame0
organic Vitex negundoas Mixed Tocopherolsorganic Vitex negundo (Form: containing mixed Tocopherols) PlantPart: seed Genus: Vitex Species: negundo4 mg

Source: NIH ODS Dietary Supplement Label Database, label 181348 (entered October 25, 2018), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

Every amount on this label with a position sits within the middle 80% of the products that list the same ingredient.

The NIH database records one serving a day from the label's directions; its % Daily Values are for pregnant and lactating. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

The products whose ingredient lists overlap most with Whole Food Prenatal Multivitamin's, rare ingredients counting for more.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
Directions: Take three (3) capsules a day with meals, preferably throughout the day.
Warnings
Warning: Consult your healthcare provider prior to use if you are pregnant, nursing, taking any medication or have any medical condition.
Keep out of reach of children.
Tamper evident Do not use if outer seal is broken or missing.
Allergens and what it does not contain
Does not contain: Wheat, Gluten, Dairy, Fish, Animal Derivatives, Preservatives, Artificial Colors or Flavors.
Storage
Store in a cool, dry place.

Source: label statements in DSLD label 181348.

What else is on the label?

Other ingredients: Vegetable Cellulose, organic Rice.

How many labels does Whole Food Prenatal Multivitamin have?

One label is on file, entered on October 25, 2018.

  1. Label 181348 (current) Entered October 25, 2018 · on the market · 90 Vegetarian Capsules · UPC 7 66536 03349 2

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names Vitamin Shoppe, Inc. (distributor), Secaucus, NJ. All plnt products.

Where next?