PlainVitamins

Goji SuperFruit Juice

by NOW · liquid · 32 fl. Oz.

  • Off the market since September 2019 (NIH)
  • UPC 7 33739 04806 6
  • DSLD label 40641
  • Serving 2 tbsp ((1 fl oz)(30 mL))
  • 32 servings

Goji SuperFruit Juice by NOW lists 9 ingredients, 9 with an amount per serving of 2 tbsp, such as 0 g of total fat, 0 mg of cholesterol, 5 g of total carbohydrates and 0 g of protein. Its current label entered the NIH Dietary Supplement Label Database on December 29, 2014.

What is in Goji SuperFruit Juice?

Each row as the label prints it, per serving of 2 tbsp. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Goji SuperFruit Juice: Supplement Facts rows against the market (DSLD label 40641, January 2026 release)
IngredientAmount% DVAmong products listing it
Calories20 Calories
Calories from Fat0 Calories
Total Fat0 g0%
Saturated Fat0 g0%
Trans Fat0 g
Cholesterol0 mg0%
Total Carbohydrates5 g2%Carbohydrate in Goji SuperFruit Juice against 21,979 products5 g per serving; the middle half of products list 1 g to 6 g, the median 3 g.5 g

Higher than 65% of 21,979 products listing carbohydrate (median 3 g).

Dietary Fiberless than 1 g2%
Sugar4 gSugar in Goji SuperFruit Juice against 11,807 products4 g per serving; the middle half of products list 1 g to 4 g, the median 2 g.4 g

Higher than 68% of 11,807 products listing sugar (median 2 g).

Protein0 g0%
Sodium0 mg0%

Source: NIH ODS Dietary Supplement Label Database, label 40641 (entered December 29, 2014), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

Every amount on this label with a position sits within the middle 80% of the products that list the same ingredient.

The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

6 products list the very same ingredients; the nearest amounts come first.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
SUGGESTED USAGE: As a dietary supplement, take 2 tablespoons (1 fl. oz.) daily on an empty stomach, preferably in the morning.
SHAKE WELL BEFORE USING.
Warnings
KEEP OUT OF REACH OF CHILDREN.
Caution: Consult physician if pregnant/nursing, taking medication, or have a medical condition.
Not manufactured with wheat, gluten, soy, milk, egg, fish, shellfish or tree nut ingredients. Produced in a GMP facility that processes other ingredients containing these allergens.
Tamper Resistant: Do not use if safety seal is broken.
Allergens and what it does not contain
Not manufactured with wheat, gluten, soy, milk, egg, fish, shellfish or tree nut ingredients.
Storage
REFRIGERATE AFTER OPENING.

Source: label statements in DSLD label 40641.

What else is on the label?

Other ingredients: Water, Apple juice concentrate, organic Goji juice concentrate, Pear juice concentrate, Guar Gum, Pectin, natural Goji flavor, Potassium Sorbate, Citric Acid, Black Cherry juice concentrate.

Seals and symbols as the label prints them (the maker's; a certifier's own list confirms a seal): K; Genuine Whole Food.

How many labels does Goji SuperFruit Juice have?

2 labels are on file under this name since August 26, 2014: other sizes, label designs and reformulations. The current one leads this page.

  1. Label 40641 (current) Entered December 29, 2014 · off the market September 25, 2019 · 32 fl. Oz. · UPC 7 33739 04806 6
  2. Label 36501 Entered August 26, 2014 · off the market November 26, 2014 · 32 fl. Oz. · UPC 7 33739 04806 6

DSLD also links this label to: Goji SuperFruit Antioxidant Juice (image difference, same product), Goji (image difference, same product).

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names NOW Foods (manufacturer), Bloomingdale, IL. All NOW products.

Where next?