A & D 10,000/400 IU
by NOW · softgel capsule · 100 softgels
- Off the market since July 2018 (NIH)
- UPC 7 33739 00350 8
- DSLD label 47714
- Serving 1 softgel
A & D 10,000/400 IU by NOW lists 2 ingredients, 2 with an amount per serving of 1 softgel, such as 10,000 IU of vitamin A and 400 IU (10 mcg) of vitamin D3. Its current label entered the NIH Dietary Supplement Label Database on July 24, 2015.
What is in A & D 10,000/400 IU?
Each row as the label prints it, per serving of 1 softgel. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).
| Ingredient | Amount | % DV | Among products listing it |
|---|---|---|---|
| Vitamin Aas Retinyl PalmitateVitamin A (Form: as Retinyl Palmitate) | 10,000 IU | 200% | Higher than 82% of 5,772 products listing vitamin A (median 4,000 IU). |
| Vitamin D3as LanolinVitamin D3 (Form: from Lanolin) (Alt. Name: Cholecalciferol) | 400 IU (10 mcg) | 100% | 57% of 14,175 products listing vitamin D give more (median 15 mcg). |
Source: NIH ODS Dietary Supplement Label Database, label 47714 (entered July 24, 2015), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.
Is that a lot?
Every amount on this label with a position sits within the middle 80% of the products that list the same ingredient.
The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.
The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.
Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.
Which products have the closest formulas?
6 products list the very same ingredients; the nearest amounts come first.
- Vitamin A & D3Nature's Bounty same ingredients
- Vitamin A 10,000 IU Vitamin D3 400 IUSundown Naturals same ingredients
- Vitamin A & DVitaCeutical Labs · off the market same ingredients
- Natural Vitamin A & DWindmill · off the market same ingredients
- Natural Vitamins A & DDouglas Laboratories same ingredients
- vitamins A & D 10/4 (F.L. Oil)Meijer Naturals same ingredients
Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.
What does the label say about taking it?
Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.
- Directions
- Suggested Usage: Take 1 softgel daily with a meal, or as directed by your healthcare practitioner.
- Warnings
- Caution: For adults only. Do not exceed the recommended dose.
- Do not use if you are pregnant, may become pregnant, or are breast feeding. Consult with your physician. Also consult physician if taking medication or have a medical condition.
- Keep out of reach of children.
- California Proposition 65 WARNING: This product contains a chemical known to the State of California to cause birth defects or other reproductive harm.
- Not manufactured with wheat, gluten, milk, egg, fish or shellfish ingredients. Produced in a GMP facility that processes other ingredients containing these allergens.
- Allergens and what it does not contain
- Not manufactured with wheat, gluten, milk, egg, fish or shellfish ingredients.
- Storage
- Store in a cool, dry place after opening.
Source: label statements in DSLD label 47714.
What else is on the label?
Other ingredients: Soybean Oil, Softgel Capsule.
Seals and symbols as the label prints them (the maker's; a certifier's own list confirms a seal): GMP QUALITY ASSURED.
How many labels does A & D 10,000/400 IU have?
4 labels are on file under this name since October 1, 2012: other sizes, label designs and reformulations. The current one leads this page.
- Label 47714 (current) Entered July 24, 2015 · off the market July 24, 2018 · 100 softgels · UPC 7 33739 00350 8
- Label 37189 Entered October 10, 2014 · off the market June 30, 2015 · 100 softgels · UPC 7 33739 00350 8
- Label 26890 Entered November 25, 2013 · off the market August 5, 2014 · 100 softgels · UPC 7 33739 00350 8
- Label 13762 Entered October 1, 2012 · off the market April 9, 2013 · 100 softgels · UPC 7 33739 00350 8
DSLD also links this label to: A & D 10,000/400 IU From Fish Liver Oil (image difference, same product), A&d 10,000/400 IU (image difference, same product), A&d 10,000 IU/400 IU (image difference, same product), A&d 10,000 IU/400 IU (image difference, same product).
Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).
Who makes it?
The label names NOW Foods (manufacturer), Bloomingdale, IL. All NOW products.