Alive! Kids Multivitamin Gummy

by Nature's Way · gummy or jelly · 60 Gummy(ies)

  • Off the market since December 2024 (NIH)
  • UPC 0 33674 15788 6
  • DSLD label 295087
  • Serving 1 to 2 gummies; amounts per 2 gummies
  • 30 servings

Alive! Kids Multivitamin Gummy by Nature's Way lists 86 ingredients, 34 with an amount per serving of 2 gummies, such as 450 mcg of vitamin A, 60 mg of vitamin C, 20 mcg (800 IU) of vitamin D3 and 10 mg of vitamin E; 52 sit inside a blend without their own amounts, beside 8 Nutrition Facts rows (calories, fat and the like). Its current label entered the NIH Dietary Supplement Label Database on August 23, 2023.

What is in Alive! Kids Multivitamin Gummy?

Each row as the label prints it, per serving of 2 gummies. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Alive! Kids Multivitamin Gummy: Supplement Facts rows against the market (DSLD label 295087, January 2026 release)
IngredientAmount% DVAmong products listing it
Calories15 Calories
Total Carbohydrates4 g1%Carbohydrate in Alive! Kids Multivitamin Gummy against 21,979 products6 g per serving; the middle half of products list 1 g to 6 g, the median 3 g.6 g

Higher than 73% of 21,979 products listing carbohydrate (median 3 g).

Total Sugars3 gSugar in Alive! Kids Multivitamin Gummy against 11,807 products4 g per serving; the middle half of products list 1 g to 4 g, the median 2 g.4 g

Higher than 68% of 11,807 products listing sugar (median 2 g).

Added Sugars3 g6%
Vitamin Aas Retinyl Palmitate450 mcg50%
Vitamin Cas Ascorbic Acid60 mg67%Vitamin C in Alive! Kids Multivitamin Gummy against 18,583 products90 mg per serving; the middle half of products list 60 mg to 270 mg, the median 100 mg.DV 90 mgUL 2,000 mg90 mg

57% of 18,583 products listing vitamin C give more (median 100 mg).

Vitamin D3as Cholecalciferol20 mcg (800 IU)100%Vitamin D in Alive! Kids Multivitamin Gummy against 14,175 products30 mcg per serving; the middle half of products list 10 mcg to 25 mcg, the median 15 mcg.DV 20 mcgUL 100 mcg30 mcg

Higher than 77% of 14,175 products listing vitamin D (median 15 mcg).

Vitamin Eas DL-Alpha-Tocopheryl Acetate10 mg67%
Thiamineas Thiamine Hydrochloride0.3 mg25%Thiamin in Alive! Kids Multivitamin Gummy against 9,830 products0.45 mg per serving; the middle half of products list 1.5 mg to 25 mg, the median 5 mg.DV 1.2 mg0.45 mg

93% of 9,830 products listing thiamin give more (median 5 mg).

Riboflavin0.325 mg25%Riboflavin in Alive! Kids Multivitamin Gummy against 9,824 products0.487 mg per serving; the middle half of products list 1.7 mg to 25 mg, the median 4 mg.DV 1.3 mg0.487 mg

92% of 9,824 products listing riboflavin give more (median 4 mg).

Niacinas Niacinamide4 mg25%Niacin in Alive! Kids Multivitamin Gummy against 12,413 products6 mg per serving; the middle half of products list 13.2 mg to 48 mg, the median 20 mg.DV 16 mgUL 35 mg6 mg

88% of 12,413 products listing niacin give more (median 20 mg).

Vitamin B6as Pyridoxine Hydrochloride1.7 mg100%Vitamin B6 in Alive! Kids Multivitamin Gummy against 15,277 products2.55 mg per serving; the middle half of products list 2 mg to 20 mg, the median 6 mg.DV 1.7 mgUL 100 mg2.55 mg

67% of 15,277 products listing vitamin B6 give more (median 6 mg).

Folate200 mcg DFE50%
Folic Acid120 mcg
Vitamin B12as Cyanocobalamin2.4 mcg100%Vitamin B12 in Alive! Kids Multivitamin Gummy against 14,425 products3.6 mcg per serving; the middle half of products list 6 mcg to 200 mcg, the median 36 mcg.DV 2.4 mcg3.6 mcg

87% of 14,425 products listing vitamin B12 give more (median 36 mcg).

Biotin15 mcg50%Biotin in Alive! Kids Multivitamin Gummy against 9,447 products22.5 mcg per serving; the middle half of products list 50 mcg to 300 mcg, the median 200 mcg.DV 30 mcg22.5 mcg

94% of 9,447 products listing biotin give more (median 200 mcg).

Pantothenic Acidas D-Calcium Pantothenate2.5 mg50%Pantothenic Acid (Vitamin B5) in Alive! Kids Multivitamin Gummy against 10,060 products3.75 mg per serving; the middle half of products list 6 mg to 50 mg, the median 12 mg.DV 5 mg3.75 mg

87% of 10,060 products listing pantothenic acid (vitamin B5) give more (median 12 mg).

Cholineas Choline Bitartrate11 mg2%Choline in Alive! Kids Multivitamin Gummy against 4,738 products16.5 mg per serving; the middle half of products list 18 mg to 100 mg, the median 40 mg.DV 550 mgUL 3,500 mg16.5 mg

75% of 4,738 products listing choline give more (median 40 mg).

Iodineas Potassium Iodide75 mcg50%Iodine in Alive! Kids Multivitamin Gummy against 6,382 products112.5 mcg per serving; the middle half of products list 75 mcg to 150 mcg, the median 150 mcg.DV 150 mcgUL 1,100 mcg112.5 mcg

58% of 6,382 products listing iodine give more (median 150 mcg).

Zincas Zinc Citrate2.2 mg20%Zinc in Alive! Kids Multivitamin Gummy against 13,186 products3.3 mg per serving; the middle half of products list 5 mg to 15 mg, the median 11 mg.DV 11 mgUL 40 mg3.3 mg

83% of 13,186 products listing zinc give more (median 11 mg).

Sodium10 mg1%Sodium in Alive! Kids Multivitamin Gummy against 14,514 products15 mg per serving; the middle half of products list 15 mg to 142 mg, the median 55 mg.15 mg

72% of 14,514 products listing sodium give more (median 55 mg).

Orchard Fruits & Garden Veggies Powder Blend100 mg
Orange, Powderin the blend, no amount given
Blueberry, Powderin the blend, no amount given
Carrot, Powderin the blend, no amount given
Plum, Powderin the blend, no amount given
Pomegranate, Powderin the blend, no amount given
Strawberry, Powderin the blend, no amount given
Pear, Powderin the blend, no amount given
Apple, Powderin the blend, no amount given
Beet, Powderin the blend, no amount given
Raspberry, Powderin the blend, no amount given
Pineapple, Powderin the blend, no amount given
Pumpkin, Powderin the blend, no amount given
Cherry, Powderin the blend, no amount given
Cauliflower, Powderin the blend, no amount given
Grape, Powderin the blend, no amount given
Banana, Powderin the blend, no amount given
Cabbage, Powderin the blend, no amount given
Tomato, Powderin the blend, no amount given
Show the other 58 rows of the label
Alive! Kids Multivitamin Gummy: rows 41 to 98
IngredientAmount% DVAmong products listing it
Acai, Powderin the blend, no amount given
Asparagus, Powderin the blend, no amount given
Brussels Sprout, Powderin the blend, no amount given
Cranberry, Powderin the blend, no amount given
Cucumber, Powderin the blend, no amount given
Pea, Powderin the blend, no amount given
Broccoli, Powderin the blend, no amount given
Spinach, Powderin the blend, no amount given
Inositol40 mcgInositol in Alive! Kids Multivitamin Gummy against 4,042 products0.06 mg per serving; the middle half of products list 10 mg to 80 mg, the median 30 mg.0.06 mg

91% of 4,042 products listing inositol give more (median 30 mg).

Calories10 Calories
Total Carbohydrates2 g1%
Total Sugars1 g
Added Sugars1 g4%
Vitamin Aas Retinyl Palmitate225 mcg75%
Vitamin Cas Ascorbic Acid30 mg200%
Vitamin D3as Cholecalciferol10 mcg (400 IU)67%
Vitamin Eas DL-Alpha-Tocopheryl Acetate5 mg83%
Thiamineas Thiamine Hydrochloride0.15 mg30%
Riboflavin0.162 mg32%
Niacinas Niacinamide2 mg33%
Vitamin B6as Pyridoxine Hydrochloride0.85 mg170%
Folate100 mcg DFE67%
Folic Acid60 mcg
Vitamin B12as Cyanocobalamin1.2 mcg133%
Biotin7.5 mcg94%
Pantothenic Acidas D-Calcium Pantothenate1.25 mg63%
Cholineas Choline Bitartrate5.5 mg3%
Iodineas Potassium Iodide37.5 mcg42%
Zincas Zinc Citrate1.1 mg37%
Sodium5 mg1%
Orchard Fruits & Garden Veggies Powder Blend50 mg
Orange, Powderin the blend, no amount given
Blueberry, Powderin the blend, no amount given
Carrot, Powderin the blend, no amount given
Plum, Powderin the blend, no amount given
Pomegranate, Powderin the blend, no amount given
Strawberry, Powderin the blend, no amount given
Pear, Powderin the blend, no amount given
Apple, Powderin the blend, no amount given
Beet, Powderin the blend, no amount given
Raspberry, Powderin the blend, no amount given
Pineapple, Powderin the blend, no amount given
Pumpkin, Powderin the blend, no amount given
Cherry, Powderin the blend, no amount given
Cauliflower, Powderin the blend, no amount given
Grape, Powderin the blend, no amount given
Banana, Powderin the blend, no amount given
Cabbage, Powderin the blend, no amount given
Tomato, Powderin the blend, no amount given
Acai, Powderin the blend, no amount given
Asparagus, Powderin the blend, no amount given
Brussels Sprout, Powderin the blend, no amount given
Cranberry, Powderin the blend, no amount given
Cucumber, Powderin the blend, no amount given
Pea, Powderin the blend, no amount given
Broccoli, Powderin the blend, no amount given
Spinach, Powderin the blend, no amount given
Inositol20 mcg

Source: NIH ODS Dietary Supplement Label Database, label 295087 (entered August 23, 2023), version 9.4.0. See the label on DSLD or its label image (PDF). Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

The rows in the top or bottom tenth of the products that list the same ingredient, and any above the adult upper limit at the most servings a day the directions give:

  • 93% of the 9,830 products that print an amount of thiamin list more than its 0.45 mg of thiamin (2 rows of the label added together) (median 5 mg).
  • 92% of the 9,824 products that print an amount of riboflavin list more than its 0.487 mg of riboflavin (2 rows of the label added together) (median 4 mg).
  • 94% of the 9,447 products that print an amount of biotin list more than its 22.5 mcg of biotin (2 rows of the label added together) (median 200 mcg).
  • 91% of the 4,042 products that print an amount of inositol list more than its 0.06 mg of inositol (2 rows of the label added together) (median 30 mg).

The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

6 products list the very same ingredients; the nearest amounts come first.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
Recommendation: Not for children under 2 years of age due to choking hazard. Children 2-3 years of age, chew 1 gummy daily. Children 4 years and older, chew 2 gummies daily. Preferably take with food. Instruct child to chew gummies thoroughly before swallowing.
Warnings
Keep out of reach of children. Do not use if safety seal under child-resistant cap is broken or missing.
Recommendation: Not for children under 2 years of age due to choking hazard.
If you are pregnant, nursing, taking any medications, consult a healthcare professional before use.
Allergens and what it does not contain
Free from: Gluten Gelatin Dairy Wheat Peanut Egg Yeast-derived ingredients
Storage
Keep tightly closed. Store at room temperature. Avoid excessive heat and direct sunlight.

Source: label statements in DSLD label 295087.

What else is on the label?

Other ingredients: Glucose Syrup, Sucrose, Water, Purified, Pectin, Citric Acid, Sodium Citrate, Natural Flavors, Vegetable Juice, Fruit Juice, Coconut Oil, Carnauba Wax.

How many labels does Alive! Kids Multivitamin Gummy have?

3 labels are on file under this name since March 25, 2021: other sizes, label designs and reformulations. The current one leads this page.

  1. Label 295087 (current) Entered August 23, 2023 · off the market December 20, 2024 · 60 Gummy(ies) · UPC 0 33674 15788 6
  2. Label 273366 Entered January 23, 2023 · off the market December 9, 2022 · 60 Gummy(ies) · UPC 0 33674 15788 6
  3. Label 246072 Entered March 25, 2021 · off the market December 10, 2021 · 60 Gummy(ies) · UPC 0 33674 15788 6

DSLD also links this label to: Alive! Gummies Multi-Vitamin for Children (package size difference, same product), Alive! Gummies Multi-Vitamin for Children (package size difference, same product), Alive! Gummies Multi-Vitamin for Children (package size difference, same product), Alive! Gummies Multi-Vitamin For Children (image difference, same product), Alive! Gummies Multi-Vitamin For Children (package size difference, same product), Alive! Gummies Multi-Vitamin For Children (image difference, same product), Alive! Gummies Multi-Vitamin For Children (package size difference, same product), Alive! Gummies Multi-Vitamin for Children (package size difference, same product).

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names Nature's Way Brands, LLC (manufacturer), Green Bay, WI. All Nature's Way products.

Where next?