Comparison

True-Mass Chocolate Milk Shake and Instant Milk & Egg Protein Powder Drink

True-Mass Chocolate Milk Shake (BSN) lists 28 distinct ingredients and Instant Milk & Egg Protein Powder Drink (Vitamin World) 29 (rows of one ingredient counted once); 28 are on both labels. On the site's similarity measure, which compares ingredient lists (1 for the same list, rarer ingredients counting for more; amounts are not part of it), the two formulas score 0.97.

Amount per serving (and % of the Daily Value)
IngredientTrue-Mass Chocolate Milk ShakeInstant Milk & Egg Protein Powder Drink
Carbohydrate92 g1 g
Vitamin C62.4 mg (69%)not disclosed
Calcium550 mg (42%)not disclosed
Vitamin B62 mg (118%)not disclosed
Sodium510 mg90 mg
Sugar36 g0 g
Vitamin D12.5 mcg (63%)not disclosed
Vitamin B126 mcg (250%)not disclosed
Fat (unspecified)27 g0 g
Zinc15 mg (136%)not disclosed
Niacin20 mg (125%)not disclosed
Vitamin E30 IUnot disclosed
Potassium460 mg (10%)190 mg (4%)
Folate400 mcgnot disclosed
Vitamin A5,500 IUnot disclosed
Pantothenic Acid (Vitamin B5)10 mg (200%)not disclosed
Riboflavin1.7 mg (131%)not disclosed
Thiamin1.5 mg (125%)not disclosed
Protein68 g16 g
Biotin300 mcg (1000%)not disclosed
Fiber6 g0 g
Iron18 mg (100%)not disclosed
Saturated fat11 g0 g
Cholesterol160 mg5 mg
Copper2 mg (222%)not disclosed
Iodine150 mcg (100%)not disclosed
Phosphorus180 mg (14%)not disclosed
Trans fat0 mg0 mg
Magnesiumnot disclosed

Amounts are per serving as DSLD gives them: True-Mass Chocolate Milk Shake, 145 g; Instant Milk & Egg Protein Powder Drink, 21 g. Current labels entered February 2012 and January 2014. Percentages of the Daily Value from 21 CFR 101.9. Source: NIH ODS Dietary Supplement Label Database.

Each product on its own