Brand
The Vitamin Shoppe supplements
The Vitamin Shoppe has 692 products in the NIH Dietary Supplement Label Database (2,701 labels), 617 of them on the market at its January 2026 release; its labels most often list calcium, vitamin D, vitamin C. It ranks 14 of 5,741 brands by products on file.
- Products on file
- 6922,701 labels, sizes and designs counted
- On the market
- 61789% of its products
- Labels disclosing no amount
- 6products whose label gives no amount per ingredient
- On file since
- 2012newest label July 24, 2025
What do The Vitamin Shoppe labels contain?
The ingredients its products list most, with its median amount per serving against the median of every product listing the same ingredient.
| Ingredient | Its products | Its median | Market median |
|---|---|---|---|
| Calcium | 126 | 163 mg | 115 mg |
| Vitamin D | 102 | 25 mcg | 15 mcg |
| Vitamin C | 98 | 250 mg | 100 mg |
| Magnesium | 78 | 150 mg | 86 mg |
| Zinc | 64 | 15 mg | 11 mg |
| Vitamin B6 | 62 | 13.75 mg | 6 mg |
| Vitamin B12 | 61 | 50 mcg | 36 mcg |
| Biotin | 52 | 300 mcg | 200 mcg |
| Pantothenic Acid (Vitamin B5) | 51 | 25 mg | 12 mg |
| Chromium | 47 | 120 mcg | 100 mcg |
Source: Supplement Facts rows of The Vitamin Shoppe's current labels and of every product's, NIH ODS Dietary Supplement Label Database version 9.4.0.
Every The Vitamin Shoppe product
On-market products first, A to Z (page 9 of 14).
Every product with what it contains: part 1 · part 2 · part 3.
- Ocular Supporton the market2016
- Odor Free Garlic 200 mgon the market2020
- Oil of Oreganoon the market · 3 labels2020
- Oil of Oregano Extra Strengthon the market · 4 labels2020
- Olive Leaf Extracton the market2012
- Olive Leaf Extract 1000 mgon the market2015
- Olive Leaf Extract 500 mgon the market · 8 labels2020
- Omega 3 Fish Oilon the market · 3 labels2021
- Omega 3 Fish Oil 1100 mgon the market · 3 labels2016
- Omega 3 Fish Oil 1200 mgon the market · 4 labels2019
- Omega 3 Fish Oil 800 EPA/500 DHAon the market2013
- Omega 3 Fish Oil Citruson the market · 2 labels2016
- Omega 3 Fish Oil Lemonon the market · 3 labels2018
- Omega 3 From Algaeon the market2016
- Omega 3-6-9on the market · 6 labels2016
- Omega 3-6-9 Smoothie Orange Creamon the market · 3 labels2019
- Omega-3 Fish Oil 1000 mgon the market · 16 labels2020
- One Daily Men'son the market · 13 labels2020
- One Daily Men's 50+on the market · 5 labels2020
- One Daily with Lutein & Lycopeneon the market2013
- One Daily Women'son the market · 10 labels2019
- One Daily Women's 50+ No Ironon the market · 6 labels2020
- One Daily Women's No Ironon the market · 8 labels2020
- Opti-Vue with FloraGLO Luteinon the market · 6 labels2019
- Oregano Extracton the market2012
- Oregano Extract 450 mgon the market · 4 labels2018
- Osteo Protector With Ipriflavoneon the market2014
- Oxygen Cleanseon the market · 2 labels2018
- P-5-P 50 mgon the market · 3 labels2019
- PABA 500 mgon the market · 4 labels2018
- Pancreatin 350 mgon the market · 3 labels2018
- Pantethine Complex 300 mgon the market2016
- Pantothenic Acid 100 mgon the market · 2 labels2016
- Pantothenic Acid 250 mgon the market · 4 labels2016
- Pantothenic Acid 500 mgon the market · 6 labels2018
- Papaya Enzyme Natural Cherry Favoron the market · 2 labels2016
- Pau d'Arco 500 mgon the market · 6 labels2018
- Phase 2 Carb Controlleron the market2021
- Phosphatidyl Choline 385 mgon the market · 3 labels2017
- Phosphatidylserine Complexon the market · 6 labels2016
- Phytoceramides From Lipowheaton the market2016
- Phytoestrogen Complexon the market · 2 labels2017
- Policosanol 10 mgon the market · 3 labels2016
- Pomegranate Concentrateon the market2016
- Pomegranate Extract 250 mgon the market · 4 labels2021
- Potassium Citrate 99 mgon the market · 8 labels2019
- Pregnenolone 30 mgon the market · 3 labels2018
- Premium Omega-3 Fish Oilon the market · 2 labels2019
- Premium Wild Alaskan Fish Oilon the market · 3 labels2019
- Prenatal + DHAon the market2014
What kinds of products does The Vitamin Shoppe make?
The Vitamin Shoppe products by DSLD product type
When did its products enter the database, and which are still sold?
| Year | On the market | Off the market |
|---|---|---|
| 2012 | 11 | 0 |
| 2013 | 4 | 1 |
| 2014 | 77 | 29 |
| 2015 | 14 | 2 |
| 2016 | 78 | 22 |
| 2017 | 61 | 8 |
| 2018 | 65 | 9 |
| 2019 | 136 | 3 |
| 2020 | 140 | 1 |
| 2021 | 24 | 0 |
| 2022 | 3 | 0 |
| 2023 | 3 | 0 |
| 2025 | 1 | 0 |
Source: NIH Dietary Supplement Label Database label entry dates and market events, version 9.4.0.
Who is behind it?
Its labels most often name Vitamin Shoppe, Inc. (distributor), Secaucus, NJ, on 573 products.
Seals its labels print: USDA Organic seal (5). A seal is the label's claim; the certifier's own list confirms it.
Where next?
How to read a brand's figures, and what labels cannot tell you about a brand: comparing supplement brands by their labels. Label data, not medical advice.