Platform
by LifeLink · other (e.g. tea bag) · 240 caplets
- On the market (NIH)
- UPC 6 39793 80001 8
- DSLD label 11852
- Serving 6 caplets
- 40 servings
Platform by LifeLink lists 38 ingredients, 37 with an amount per serving of 6 caplets, such as 22,500 IU of beta-carotene, 7,500 IU of vitamin A palmitate, 250 IU of vitamin E and 150 IU (3.75 mcg) of vitamin D3; 1 sits inside a blend without its own amount. Its current label entered the NIH Dietary Supplement Label Database on August 24, 2012.
What is in Platform?
Each row as the label prints it, per serving of 6 caplets. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).
| Ingredient | Amount | % DV | Among products listing it |
|---|---|---|---|
| Vitamin a Complex | no amount given | ||
| Beta-CaroteneNatural Beta Carotene | 22,500 IU | 452% | Higher than over 99% of 5,772 products listing vitamin A (median 4,000 IU). |
| Vitamin A Palmitate | 7,500 IU | 150% | |
| Fat-Soluble Vitamins | no amount given | ||
| Vitamin Eas D-Alpha-Tocopherol Succinate, Mixed Tocopherols | 250 IU | 834% | Higher than 89% of 6,459 products listing vitamin E (median 30 IU). |
| Vitamin D3as Cholecalciferol | 150 IU (3.75 mcg) | 37% | 90% of 14,175 products listing vitamin D give more (median 15 mcg). |
| Vitamin Kas Phytonadione | 45 mcg | 9% | 67% of 4,607 products listing vitamin K give more (median 80 mcg). |
| Vitamin B Complex | no amount given | ||
| Vitamin B-1as Thiamine Mononitrate Pyrophosphate | 100 mg | 6,666% | Higher than 94% of 9,830 products listing thiamin (median 5 mg). |
| Vitamin B-2as Riboflavin, Riboflavin 5-Phosphate | 75 mg | 4,411% | Higher than 94% of 9,824 products listing riboflavin (median 4 mg). |
| Vitamin B-3as Niacin Ascorbate, Nicotinic Acid | 80 mg | 400% | Higher than 87% of 12,413 products listing niacin (median 20 mg). 2.3 times the adult UL a day. |
| Vitamin B5as Calcium Pantothenate, Pantethine | 325 mg | 3,250% | Higher than 98% of 10,060 products listing pantothenic acid (vitamin B5) (median 12 mg). |
| Vitamin B6as Pyridoxine Hydrochloride | 100 mg | 5,000% | Higher than 96% of 15,277 products listing vitamin B6 (median 6 mg). |
| Vitamin B12 | 75 mcg | 1,250% | Higher than 60% of 14,425 products listing vitamin B12 (median 36 mcg). |
| Biotin | 150 mcg | 50% | 51% of 9,447 products listing biotin give more (median 200 mcg). |
| Folic Acid | 400 mcg | 100% | 24% of 7,022 products listing folate give more (median 400 mcg). |
| Paba | 125 mg | Higher than 95% of 1,610 products listing PABA (median 25 mg). | |
| Vitamin C Complex | no amount given | ||
| Vitamin Cas Ascorbyl Palmitate, Calcium Ascorbate, Magnesium AscorbateVitamin C (Form: blend of Calcium Ascorbate, Magnesium Ascorbate, Ascorbyl Palmitate) | 1,000 mg | 1,667% | Higher than 91% of 18,583 products listing vitamin C (median 100 mg). |
| Bioflavonoidsas Acacia Catechu, Buckwheat, GrapefruitBioflavonoids (Form: blend of Orange, Grapefruit, Lemon, Lime, Tangerine, Buckwheat, and Acacia Catechu) | 500 mg | Higher than 94% of 2,343 products listing flavonoid (median 50 mg). | |
| Electrolyte Minerals | no amount given | ||
| Calciumas Calcium Amino Acid Chelate, Calcium Ascorbate, Calcium AspartateCalcium (Form: blend of Calcium Aspartate, Calcium Ascorbate, Calcium Citrate, Calcium Lysinate, Calcium Amino Acid Chelate) | 330 mg | 34% | Higher than 80% of 17,831 products listing calcium (median 115 mg). |
| Magnesiumas Magnesium Amino Acid Chelate, Magnesium Ascorbate, Magnesium AspartateMagnesium (Form: blend of Magnesium Aspartate, Magnesium Ascorbate, Magnesium Citrate, Magnesium Lysinate, Magnesium Amino Acid Chelate) | 300 mg | 75% | Higher than 87% of 14,003 products listing magnesium (median 86 mg). |
| Potassiumas Kelp, Potassium Amino Acid Proteinate, Potassium Aspartate | 49 mg | 1%* | 77% of 11,614 products listing potassium give more (median 99 mg). |
| Macro Minerals | no amount given | ||
| Zincas Zinc Ascorbate, Zinc Citrate, Zinc Picolinate | 20 mg | 133% | Higher than 79% of 13,186 products listing zinc (median 11 mg). |
| Copperas Copper Amino Acid Chelate, Copper Chlorophyll, Copper Citrate | 500 mcg | 25% | 68% of 6,468 products listing copper give more (median 1 mg). |
| Manganeseas Manganese Amino Acid Chelate, Manganese Ascorbate, Manganese Picolinate | 10 mg | 500% | Higher than 93% of 7,016 products listing manganese (median 2 mg). |
| Sulfuras Manganese Sulfate, Sulfur Amino Acids | 80 mg | Higher than 70% of 161 products listing sulfur (median 29.2 mg). | |
| Boronas Boron Amino Acid Complex | 1.3 mg | Higher than 58% of 3,339 products listing boron (median 1 mg). | |
| Trace Elements | no amount given | ||
| Chromiumas Chromium, Chromium Citrate, Kelp | 130 mcg | 371%* | Higher than 68% of 7,825 products listing chromium (median 100 mcg). |
| Seleniumas Kelp, Selenomethionine | 100 mcg | 182%* | Higher than 65% of 7,658 products listing selenium (median 55 mcg). |
| Seleno-di-Glutathione | 10 mcg | ||
| Siliconas Silica | 65 mg | Higher than 96% of 1,220 products listing silicon (median 4 mg). | |
| Iodineas Kelp | 97.5 mcg | 65% | 65% of 6,382 products listing iodine give more (median 150 mcg). |
| Molybdenumas Kelp, Molybdenum Trioxide | 50 mcg | 111%* | 41% of 4,390 products listing molybdenum give more (median 50 mcg). |
| Vanadiumas Vanadium Amino Acid Chelate | 17.5 mcg | 57% of 1,744 products listing vanadium give more (median 25 mcg). | |
| Cobaltas Vitamin B12 | 5 mcg | ||
| Carotenoids | no amount given | Higher than 87% of 261 products listing carotenoids (median 4 mg). | |
| Beta- and Alpha-Carotene | 20 mg | ||
| Cholinergic Complex | no amount given | ||
| Cholineas Choline Bitartrate, Choline Chloride, Choline Citrate | 250 mg | 45%* | Higher than 89% of 4,738 products listing choline (median 40 mg). |
| Dmaeas Dimethyl Amino Ethanol Bitartrate | 12.5 mg | 95% of 365 products listing deanol give more (median 100 mg). | |
| Myo-inositol | 150 mg | Higher than 87% of 4,042 products listing inositol (median 30 mg). | |
| Proprietary Blend (Combination)as L-Cysteine, L-Glutathione, L-MethionineProprietary Blend (Combination) (Form: L-Cysteine, L-Glutathione, L-Methionine) Note: of | 260 mg | ||
| Proprietary Blendas Anthocyanidins, Carnosol, Catalase | 250 mg | ||
| Chloro/Xanthophyllsas Chlorophyll A, Chlorophyll B, Chlorophyll CCHLORO/XANTHOPHYLLS (Form: Chlorophyll A, Chlorophyll B, Chlorophyll C, Chlorophyll D, Xanthophylls) Note: from Plant Extracts | 50 mg | ||
| Proprietary Blendas Algae, Calcarea Fluorica, Calcarea Phosphate | 1,250 mg |
* % Daily Value computed from the printed amount and the FDA Daily Value (21 CFR 101.9); the label prints none for that row.
Source: NIH ODS Dietary Supplement Label Database, label 11852 (entered August 24, 2012), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.
Is that a lot?
The rows in the top or bottom tenth of the products that list the same ingredient, and any above the adult upper limit at the most servings a day the directions give:
- Its 30,000 IU of beta-carotene (filed by NIH under vitamin A) (2 rows of the label added together) is higher than over 99% of the 5,772 vitamin A products that print an amount; 14 list more.
- 90% of the 14,175 products that print an amount of vitamin D list more than its 3.75 mcg (150 IU) of vitamin D (median 15 mcg (600 IU)).
- Its 100 mg of vitamin B-1 (filed by NIH under thiamin) is higher than 94% of the 9,830 thiamin products that print an amount; 163 list more.
- Its 75 mg of vitamin B-2 (filed by NIH under riboflavin) is higher than 94% of the 9,824 riboflavin products that print an amount; 486 list more.
- At 1 serving a day, the most its directions give, the label lists 80 mg of niacin, 2.3 times the adult Tolerable Upper Intake Level.
- Its 325 mg of pantothenic acid (vitamin B5) is higher than 98% of the 10,060 pantothenic acid (vitamin B5) products that print an amount; 247 list more.
The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.
The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.
Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.
Which products have the closest formulas?
The products whose ingredient lists overlap most with Platform's, rare ingredients counting for more.
- Essential Vitamins, Minerals & AntioxidantsWilliams Nutrition 29 shared, 52% alike
- Liquid Multi Vitamin-Mineral BerryTrace Minerals Research 28 shared, 50% alike
- Multivitamin TabletsInVite 24 shared, 50% alike
- Liquid Multi Vita-Mineral Orange MangoTrace Minerals Research 27 shared, 49% alike
- Liquid Multi Vitamin-Mineral Orange MangoTrace Minerals Research 28 shared, 49% alike
- Liquid Multi Vitamin-MineralTrace Minerals Research 27 shared, 48% alike
Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.
What does the label say about taking it?
Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.
- Directions
- Directions: As a dietary supplement, adults take six (6) caplets daily.
- Warnings
- Do not accept if seal is broken.
- KEEP OUT OF REACH OF CHILDREN
- Consult a health care professional before use if you are currently under medical care or are taking prescription drugs. Pregnant or lactating women should consult a health care professional before using product.
- Storage
- Store in a cool dry place. Do not freeze.
Source: label statements in DSLD label 11852.
What else is on the label?
Other ingredients: Hydroxypropyl Cellulose, Silicon Dioxide, Croscarmelose Sodium, Stearic Acid, Microcrystalline Cellulose, Magnesium Stearate.
How many labels does Platform have?
One label is on file, entered on August 24, 2012.
- Label 11852 (current) Entered August 24, 2012 · on the market · 240 caplets · UPC 6 39793 80001 8
Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).
Who makes it?
The label names LifeLink (manufacturer), Grover Beach, CA. All LifeLink products.