Brand
The Vitamin Shoppe supplements
The Vitamin Shoppe has 692 products in the NIH Dietary Supplement Label Database (2,701 labels), 617 of them on the market at its January 2026 release; its labels most often list calcium, vitamin D, vitamin C. It ranks 14 of 5,741 brands by products on file.
- Products on file
- 6922,701 labels, sizes and designs counted
- On the market
- 61789% of its products
- Labels disclosing no amount
- 6products whose label gives no amount per ingredient
- On file since
- 2012newest label July 24, 2025
What do The Vitamin Shoppe labels contain?
The ingredients its products list most, with its median amount per serving against the median of every product listing the same ingredient.
| Ingredient | Its products | Its median | Market median |
|---|---|---|---|
| Calcium | 126 | 163 mg | 115 mg |
| Vitamin D | 102 | 25 mcg | 15 mcg |
| Vitamin C | 98 | 250 mg | 100 mg |
| Magnesium | 78 | 150 mg | 86 mg |
| Zinc | 64 | 15 mg | 11 mg |
| Vitamin B6 | 62 | 13.75 mg | 6 mg |
| Vitamin B12 | 61 | 50 mcg | 36 mcg |
| Biotin | 52 | 300 mcg | 200 mcg |
| Pantothenic Acid (Vitamin B5) | 51 | 25 mg | 12 mg |
| Chromium | 47 | 120 mcg | 100 mcg |
Source: Supplement Facts rows of The Vitamin Shoppe's current labels and of every product's, NIH ODS Dietary Supplement Label Database version 9.4.0.
Every The Vitamin Shoppe product
On-market products first, A to Z (page 13 of 14).
Every product with what it contains: part 1 · part 2 · part 3.
- Vitamin E Dry 268 mgon the market · 2 labels2018
- Vitamin E High Gamma 400 IUon the market · 2 labels2014
- Vitamin E plus Selenium 268 mgon the market · 2 labels2019
- Vitamin K-1on the market2015
- Vitamin K1 100 mcgon the market2016
- Vitamin K2 100 mcgon the market · 4 labels2018
- Wheat Grass 500 mgon the market · 2 labels2017
- White Willow Bark 400 mgon the market · 2 labels2016
- Whole Food Men's One Dailyon the market · 2 labels2014
- Whole Food Women's One Dailyon the market · 2 labels2014
- Wild Oregano Complex 1100 mgon the market · 2 labels2020
- Women's 7 Day Cleanseon the market2020
- Women's Gummy Multivitaminson the market2019
- Women's Multi Gummies Assorted Fruit Mixon the market2021
- Yeast Fendon the market · 4 labels2018
- Yucca 450 mgon the market · 2 labels2020
- Zinc 50 mgon the market · 4 labels2020
- Active-C 1000 mg with Bioflavonoidsoff the market2014
- Active-C 500 with Bioflavonoids 500 mgoff the market · 2 labels2016
- Algae Calcium Bone Formulaoff the market2014
- American Ginseng Whole Root 648 mgoff the market2014
- Antioxidant Blendoff the market · 3 labels2014
- Astraglus Extract 1000 mgoff the market · 2 labels2017
- Bacopa 500 mgoff the market2014
- Beta 1, 3 Glucans 200 mgoff the market · 2 labels2016
- Beta-Carotene 10000 IUoff the market · 2 labels2016
- Beta-Carotene 25000 IUoff the market · 7 labels2016
- Biotin 1 mgoff the market2014
- Bone Health Formulaoff the market2019
- Butcher's Broom Extractoff the market · 2 labels2015
- Calcium 1200 With Vitamin D3 1200 mgoff the market2014
- Calcium Citrate + Vitamin Doff the market · 8 labels2018
- Calcium Citrate 250 mgoff the market · 4 labels2016
- Certified Organic Flax Seed Oiloff the market2016
- CoQ-10 Plus Vitamin E 100 mgoff the market · 4 labels2017
- Dry A 10,000 IUoff the market · 2 labels2014
- E-400 High Gamma 400 IUoff the market · 2 labels2014
- Echinacea Extract 57 mgoff the market2015
- Flax Seed Oil 1000 mgoff the market · 4 labels2016
- Full Spectrum Turmeric with Turmerones 400 mgoff the market · 2 labels2018
- Garcinia Cambogia Extractoff the market2014
- Glucosamine Chondroitin MSM Triple Strengthoff the market · 9 labels2018
- Glutathione Reduced 500 mgoff the market2014
- Hawthornoff the market · 2 labels2014
- High Potency Lutein 40 mgoff the market2018
- Korean Ginseng Whole Root 648 mgoff the market2014
- L-Glutamine Powder 4500 mgoff the market · 2 labels2014
- L-Tryptophan 1000 mgoff the market · 2 labels2016
- Liquid Glucosamine Chondroitin with MSMoff the market · 8 labels2018
- Liquid Vitamin C 300 mgoff the market2016
What kinds of products does The Vitamin Shoppe make?
The Vitamin Shoppe products by DSLD product type
When did its products enter the database, and which are still sold?
| Year | On the market | Off the market |
|---|---|---|
| 2012 | 11 | 0 |
| 2013 | 4 | 1 |
| 2014 | 77 | 29 |
| 2015 | 14 | 2 |
| 2016 | 78 | 22 |
| 2017 | 61 | 8 |
| 2018 | 65 | 9 |
| 2019 | 136 | 3 |
| 2020 | 140 | 1 |
| 2021 | 24 | 0 |
| 2022 | 3 | 0 |
| 2023 | 3 | 0 |
| 2025 | 1 | 0 |
Source: NIH Dietary Supplement Label Database label entry dates and market events, version 9.4.0.
Who is behind it?
Its labels most often name Vitamin Shoppe, Inc. (distributor), Secaucus, NJ, on 573 products.
Seals its labels print: USDA Organic seal (5). A seal is the label's claim; the certifier's own list confirms it.
Where next?
How to read a brand's figures, and what labels cannot tell you about a brand: comparing supplement brands by their labels. Label data, not medical advice.