Wholefood Fruit + Veggie

by Hero Nutritionals Yummi Bears · gummy or jelly · 90 gummy bears

  • Off the market since March 2017 (NIH)
  • UPC 6 13098 68349 1
  • DSLD label 206615
  • Serving 1 to 3 bears; amounts per 3 bears
  • 30 servings

Wholefood Fruit + Veggie by Hero Nutritionals Yummi Bears lists 25 ingredients, 3 with an amount per serving of 3 bears, such as 2,500 IU of vitamin A, 60 mg of vitamin C and 15 IU of vitamin E; 22 sit inside a blend without their own amounts, beside 2 Nutrition Facts rows (calories, fat and the like). Its current label entered the NIH Dietary Supplement Label Database on September 24, 2019.

What is in Wholefood Fruit + Veggie?

Each row as the label prints it, per serving of 3 bears. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Wholefood Fruit + Veggie: Supplement Facts rows against the market (DSLD label 206615, January 2026 release)
IngredientAmount% DVAmong products listing it
Calories25 Calories
Total Carbohydrates5 gCarbohydrate in Wholefood Fruit + Veggie against 21,979 products5 g per serving; the middle half of products list 1 g to 6 g, the median 3 g.5 g

Higher than 65% of 21,979 products listing carbohydrate (median 3 g).

Sugar4 gSugar in Wholefood Fruit + Veggie against 11,807 products4 g per serving; the middle half of products list 1 g to 4 g, the median 2 g.4 g

Higher than 68% of 11,807 products listing sugar (median 2 g).

Vitamin Aas Retinyl PalmitateVitamin A (Form: as Retinyl Palmitate)2,500 IU50%Vitamin A in Wholefood Fruit + Veggie against 5,772 products2,500 IU per serving; the middle half of products list 2,000 IU to 5,000 IU, the median 4,000 IU.2,500 IU

59% of 5,772 products listing vitamin A give more (median 4,000 IU).

Vitamin Cas Ascorbic Acid60 mg100%Vitamin C in Wholefood Fruit + Veggie against 18,583 products60 mg per serving; the middle half of products list 60 mg to 270 mg, the median 100 mg.DV 90 mgUL 2,000 mg60 mg

65% of 18,583 products listing vitamin C give more (median 100 mg).

Vitamin Eas D-Alpha-Tocopheryl AcetateVitamin E (Form: as D-Alpha-Tocopheryl Acetate)15 IU150%Vitamin E in Wholefood Fruit + Veggie against 6,459 products15 IU per serving; the middle half of products list 15 IU to 100 IU, the median 30 IU.15 IU

75% of 6,459 products listing vitamin E give more (median 30 IU).

Certified Organic Fruit & Vegetable Blend80 mg
Blueberryin the blend, no amount given
Pineapplein the blend, no amount given
Carrotin the blend, no amount given
Bananain the blend, no amount given
Raspberryin the blend, no amount given
Tomatoin the blend, no amount given
Applein the blend, no amount given
Elderberryin the blend, no amount given
Pumpkinin the blend, no amount given
Apricotin the blend, no amount given
Pearin the blend, no amount given
Acerola Cherryin the blend, no amount given
Antioxidant Fruit & Vegetable Blend20 mg
Blackberryin the blend, no amount given
Papaya extractin the blend, no amount given
Plum extractin the blend, no amount given
Broccoliin the blend, no amount given
Brussels Sproutin the blend, no amount given
Cabbagein the blend, no amount given
Cauliflowerin the blend, no amount given
Purple Grape extractin the blend, no amount given
Parsleyin the blend, no amount given
Spinachin the blend, no amount given

Source: NIH ODS Dietary Supplement Label Database, label 206615 (entered September 24, 2019), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

Every amount on this label with a position sits within the middle 80% of the products that list the same ingredient; 22 ingredients sit inside a blend, so their amounts cannot be compared.

The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

The products whose ingredient lists overlap most with Wholefood Fruit + Veggie's, rare ingredients counting for more.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
Suggested Use: As a dietary supplement, parents may give each child up to three (3) bears per day.
Warnings
Keep out of reach of children.
Do not use if safety seal is broken.
Allergens and what it does not contain
Allergen, Gluten & Dairy Free
Free of artificial colors & flavors
Free of: Fish, shellfish, gluten, yeast, wheat, dairy, eggs, soy, peanuts, artificial flavors, artificial colors and artificial preservatives.
Storage
Store in a cool, dry place.
Keep sealed for freshness.

Source: label statements in DSLD label 206615.

What else is on the label?

Other ingredients: Glucose Syrup, Cane Sugar, Natural, Gelatin, Citric Acid, Lactic Acid, Natural flavors, Natural colors, fractionated Coconut Oil, Carnauba Wax.

Seals and symbols as the label prints them (the maker's; a certifier's own list confirms a seal): Purity Potency Quality Tested Made in USA.

How many labels does Wholefood Fruit + Veggie have?

3 labels are on file under this name since April 25, 2017: other sizes, label designs and reformulations. The current one leads this page.

  1. Label 206615 (current) Entered September 24, 2019 · off the market March 24, 2017 · 90 gummy bears · UPC 6 13098 68349 1
  2. Label 72830 Entered April 25, 2017 · off the market October 27, 2021 · 200 gummy bears · UPC 6 13098 68004 9
  3. Label 72815 Entered April 25, 2017 · off the market June 9, 2017 · 90 gummy bears · UPC 6 13098 68349 1

DSLD also links this label to: Whole Food Plus Antioxidants (image difference, same product), Whole Food Plus Antioxidants (package size difference, same product), Wholefood Fruits & Vegetables + Antioxidants (package size difference, same product).

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names Hero Nutritionals, Inc. (manufacturer), Santa Ana, CA. All Hero Nutritionals Yummi Bears products.

Where next?