Whey Protein Isolate Natural Unflavored

by NOW Sports · powder · 1.2 lbs

  • Off the market since December 2018 (NIH)
  • UPC 7 33739 02172 4
  • DSLD label 53474
  • Serving 28 g (1 scoop)
  • 19 servings

Whey Protein Isolate Natural Unflavored by NOW Sports lists 5 ingredients, 1 with an amount per serving of 28 g, such as 135 mg of potassium; 4 sit inside a blend without their own amounts, beside 9 Nutrition Facts rows (calories, fat and the like). Its current label entered the NIH Dietary Supplement Label Database on November 24, 2015.

What is in Whey Protein Isolate Natural Unflavored?

Each row as the label prints it, per serving of 28 g. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Whey Protein Isolate Natural Unflavored: Supplement Facts rows against the market (DSLD label 53474, January 2026 release)
IngredientAmount% DVAmong products listing it
Calories110 Calories
Calories from Fat5 Calories
Total Fat0.5 g1%Fat (unspecified) in Whey Protein Isolate Natural Unflavored against 11,965 products0.5 g per serving; the middle half of products list 1 g to 2.5 g, the median 1.5 g.0.5 g

86% of 11,965 products listing fat (unspecified) give more (median 1.5 g).

Saturated Fat0 g0%
Trans Fat0 g
Cholesterol5 mg2%Cholesterol in Whey Protein Isolate Natural Unflavored against 5,275 products5 mg per serving; the middle half of products list 5 mg to 45 mg, the median 15 mg.5 mg

71% of 5,275 products listing cholesterol give more (median 15 mg).

Sodium45 mg2%Sodium in Whey Protein Isolate Natural Unflavored against 14,514 products45 mg per serving; the middle half of products list 15 mg to 142 mg, the median 55 mg.45 mg

55% of 14,514 products listing sodium give more (median 55 mg).

Potassium135 mg4%Potassium in Whey Protein Isolate Natural Unflavored against 11,614 products135 mg per serving; the middle half of products list 50 mg to 190 mg, the median 99 mg.DV 4,700 mg135 mg

Higher than 63% of 11,614 products listing potassium (median 99 mg).

Total Carbohydratesless than 1 g1%
Dietary Fiber0 g0%
Sugarless than 1 g
Protein25 g50%Protein in Whey Protein Isolate Natural Unflavored against 8,985 products25 g per serving; the middle half of products list 2 g to 24 g, the median 16 g.25 g

Higher than 77% of 8,985 products listing protein (median 16 g).

Vitamin Ano amount given0%
Vitamin Cno amount given0%
Calciumno amount given15%
Ironno amount given0%

Source: NIH ODS Dietary Supplement Label Database, label 53474 (entered November 24, 2015), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

Every amount on this label with a position sits within the middle 80% of the products that list the same ingredient; 4 ingredients sit inside a blend, so their amounts cannot be compared.

The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

6 products list the very same ingredients; the nearest amounts come first.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
SUGGESTED USAGE: Add 1 level scoop daily to 8 oz. of cold water, milk, or your favorite juice, and blend.
Warnings
Not manufactured with wheat, gluten, egg, fish, shellfish or tree nut ingredients. Produced in a GMP facility that processes other ingredients containing these allergens.
Contains milk and soy.
Allergens and what it does not contain
Not manufactured with wheat, gluten, egg, fish, shellfish or tree nut ingredients.
No Artificial Ingredients
Storage
Store in a cool, dry place after opening.

Source: label statements in DSLD label 53474.

What else is on the label?

Other ingredients: microfiltered Whey Protein isolate, Soy Lecithin.

Seals and symbols as the label prints them (the maker's; a certifier's own list confirms a seal): NO ARTIFICIAL SWEETENERS No Aspartame - No Sucralose - No Acesulfame-K; GMP QUALITY ASSURED.

How many labels does Whey Protein Isolate Natural Unflavored have?

6 labels are on file under this name since October 1, 2012: other sizes, label designs and reformulations. The current one leads this page.

  1. Label 53474 (current) Entered November 24, 2015 · off the market December 6, 2018 · 1.2 lbs · UPC 7 33739 02172 4
  2. Label 33582 Entered May 23, 2014 · off the market December 6, 2018 · 10 lbs · UPC 7 33739 02177 9
  3. Label 33580 Entered May 23, 2014 · off the market December 6, 2018 · 5 lbs · UPC 7 33739 02174 8
  4. Label 33579 Entered May 23, 2014 · off the market October 23, 2015 · 1.2 lbs · UPC 7 33739 02172 4
  5. Label 13435 Entered October 1, 2012 · off the market November 4, 2013 · 5 lbs · UPC 7 33739 02174 8
  6. Label 13432 Entered October 1, 2012 · off the market November 4, 2013 · 1.2 lbs · UPC 7 33739 02172 4

DSLD also links this label to: Whey Protein Isolate Natural Vanilla (flavor difference), Whey Protein Isolate Dutch Chocolate (flavor difference), Whey Protein Isolate Natural Strawberry (flavor difference), Whey Protein Isolate Natural Vanilla (flavor difference), Whey Protein Isolate Dutch Chocolate (flavor difference), Whey Protein Isolate Toffee Caramel Fudge (flavor difference), Whey Protein Isolate Strawberry (flavor difference), Whey Protein Isolate Toffee Caramel Fudge (flavor difference).

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names NOW FOODS (manufacturer), Bloomingdale, IL. All NOW Sports products.

Where next?