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About Time · Multi-Vitamin and Mineral (MVM) supplement

Whey Protein Isolate Birthday Cake

21 ingredients on file in the NIH Dietary Supplement Label Database. Off-market, label data preserved for reference.

21
Ingredients
10
Nutrient categories
Top 14%
By ingredient count

Whey Protein Isolate Birthday Cake is a multi-vitamin and mineral (mvm) supplement by About Time in powder form, listing 21 ingredients in the NIH Dietary Supplement Label Database (DSLD), maintained by the Office of Dietary Supplements at the National Institutes of Health. Currently listed as off-market (no longer available for purchase, but label data is preserved). Daily Value percentages shown below are based on FDA reference daily intake amounts for adults.

Product Details

Form
Powder
Database Entry Date
2015-01-23
Ingredients
21

Supplement Facts (21 Ingredients)

Per-row amounts not disclosed: The NIH DSLD record for this product lists ingredients but does not include the per-row Supplement Facts panel (quantities and Daily Value percentages). The full panel may be visible on the physical label or on the manufacturer's site. Verify amounts before use. Look up on NIH DSLD →
Ingredient Group Amount % DV
Calories Calories Not disclosed on label No DV
Calories from Fat Calories Not disclosed on label No DV
Total Fat Fat (unspecified) Not disclosed on label No DV
Saturated Fat Saturated fat Not disclosed on label No DV
Trans Fat Trans fat Not disclosed on label No DV
Cholesterol Cholesterol Not disclosed on label No DV
Sodium Sodium Not disclosed on label No DV
Potassium Potassium Not disclosed on label No DV
Total Carbohydrates Carbohydrate Not disclosed on label No DV
Dietary Fiber Fiber (unspecified) Not disclosed on label No DV
Sugar Sugar Not disclosed on label No DV
Protein Protein (unspecified) Not disclosed on label No DV
Vitamin A Vitamin A Not disclosed on label No DV
Vitamin C Vitamin C Not disclosed on label No DV
Calcium Calcium Not disclosed on label No DV
Iron Iron Not disclosed on label No DV
Phosphorus Phosphorus Not disclosed on label No DV
cold processed ultra micro-filtered Whey Isolate Whey Not disclosed on label No DV
Natural Flavors Flavor Not disclosed on label No DV
Xanthan Gum Xanthan Gum Not disclosed on label No DV
Stevia Stevia Not disclosed on label No DV

How does Whey Protein Isolate Birthday Cake compare?

Ingredients listed on each label, against the multi-vitamin and mineral (mvm) category average of 26.6. Data from the NIH DSLD.

Whey Protein Isolate Birthday Cake21
1,000 mg Vitamin C Acai Berry24
Multi-Vitamin and Mineral (MVM) average26.6

Whey Protein Isolate Birthday Cake lists 3 ingredients fewer than 1,000 mg Vitamin C Acai Berry. That is 6 below the multi-vitamin and mineral (mvm) average.

What the Label Data Shows

Whey Protein Isolate Birthday Cake is cataloged in the NIH Dietary Supplement Label Database (DSLD) as a multi-vitamin and mineral (mvm) supplement from About Time, sold in powder form. The label declares 21 ingredients. These ingredients span 10 nutrient categories, mineral, fat, other, sugar, and 6 more, reflecting a multi-component formula rather than a single-nutrient product.

Daily Value coverage on this label is informative. No ingredients on this label reach 100% of the FDA reference Daily Value, 0 fall below 100% DV, and 21 have no FDA-established Daily Value reference.. Some nutrients (such as botanicals, amino acids, and specialty compounds) have no Daily Value because the FDA has not set a reference intake; absence of a DV is neither good nor bad on its own.

Market status matters for supplement research. This product is currently listed as off-market in the DSLD, with its label first entered into the database on 2015-01-23. Off-market products are no longer being produced or distributed under this label, but the DSLD preserves their historical label data for researchers, consumers checking older bottles, and for tracking how formulations have evolved. The DSLD is a label database, not an FDA approval list, under the 1994 DSHEA framework, dietary supplements do not require pre-market approval, and label information reflects what manufacturers self-declare rather than independent laboratory verification. This page presents factual label data for reference only and is not medical advice; consult a licensed healthcare provider before making decisions about any supplement.

Source: NIH Office of Dietary Supplements, Dietary Supplement Label Database (DSLD) Supplement label data for Whey Protein Isolate Birthday Cake: ingredients, % Daily Value, market status, brand · 2026 DSLD captures manufacturer-self-declared label information; the NIH does not verify accuracy or evaluate safety/efficacy. Dietary supplements are regulated under DSHEA 1994, no pre-market FDA approval is required.

Nearby Multi-Vitamin and Mineral (MVM) Products

Other products in the NIH DSLD cataloged under the same supplement type. Useful for comparing formulations within the multi-vitamin and mineral (mvm) category.

Compare Whey Protein Isolate Birthday Cake vs 1,000 mg Vitamin C Acai Berry →

Ingredient Breakdown by Category

mineral
5
Sodium, Potassium, Calcium, +2 more
fat
4
Total Fat, Saturated Fat, Trans Fat, +1 more
other
3
Calories, Calories from Fat, Natural Flavors
sugar
2
Total Carbohydrates, Sugar
vitamin
2
Vitamin A, Vitamin C
fiber
1
Dietary Fiber
protein
1
Protein
animal part or source
1
cold processed ultra micro-filtered Whey Isolate
complex carbohydrate
1
Xanthan Gum
botanical
1
Stevia

Daily Value Coverage

0
Above 100% DV
0
Below 100% DV
21
No DV Established

Supplement Guides

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Frequently Asked Questions

What ingredients are in Whey Protein Isolate Birthday Cake?
Whey Protein Isolate Birthday Cake contains 21 ingredients. Ingredients span 10 categories: mineral, fat, other, sugar, vitamin, fiber, protein, animal part or source, complex carbohydrate, botanical.
Who manufactures Whey Protein Isolate Birthday Cake?
Whey Protein Isolate Birthday Cake is was manufactured by About Time. It is classified as a Multi-Vitamin and Mineral (MVM) supplement in powder form.
Is Whey Protein Isolate Birthday Cake still available for purchase?
According to the NIH DSLD database, Whey Protein Isolate Birthday Cake is listed as off-market and may no longer be available for purchase.
What is the serving size of Whey Protein Isolate Birthday Cake?
The serving size is not specified.
What type of supplement is Whey Protein Isolate Birthday Cake?
Whey Protein Isolate Birthday Cake is classified as a "Multi-Vitamin and Mineral (MVM)" supplement in the NIH database. This category includes products primarily composed of multi-vitamin and mineral (mvm) ingredients. The NIH DSLD tracks 9 supplement categories: Vitamin, Mineral, Botanical, Amino Acid & Protein, Non-Nutrient, Fat & Fatty Acid, Multi-Vitamin & Mineral, Botanical with Nutrients, and Other Combinations.
Where does this Whey Protein Isolate Birthday Cake data come from?
All label data comes from the NIH Dietary Supplement Label Database (DSLD), maintained by the Office of Dietary Supplements at the National Institutes of Health. The DSLD is a publicly accessible database containing label information, including ingredients, serving sizes, and Daily Value percentages, for dietary supplement products marketed in the United States.

Data Sources & Methodology

Data as of 2025. Source: NIH Office of Dietary Supplements, Dietary Supplement Label Database (DSLD).

Supplement label data sourced from the Source: NIH Dietary Supplement Label Database (DSLD), maintained by the Office of Dietary Supplements at the National Institutes of Health. The DSLD contains label information from dietary supplement products marketed in the United States.

Daily Value (DV) percentages are based on Source: FDA 21 CFR 101.9 Reference Daily Intake (RDI) values for adults. Products marked "Off Market" may no longer be available for purchase but their label data remains in the database for reference.

Disclaimer, Not Medical Advice: Label data from the Source: NIH Dietary Supplement Label Database (DSLD). This information is for educational and reference purposes only and does not constitute medical advice, diagnosis, or treatment. Always consult a qualified healthcare provider before starting, stopping, or combining any dietary supplement, especially if you are pregnant, nursing, take prescription medication, or have a medical condition.