HeartBeat

by Nature's Plus · tablet or pill · 90 heart-shaped tablets

  • Off the market since March 2021 (NIH)
  • UPC 0 97467 47421 5
  • DSLD label 69211
  • Serving 3 heart-shaped tablets
  • 30 servings

HeartBeat by Nature's Plus lists 19 ingredients, 12 with an amount per serving of 3 heart-shaped tablets, such as 40 mg of niacin, 4 mg of vitamin B6, 400 mcg of folate and 20 mcg of vitamin B12; 7 sit inside a blend without their own amounts. Its current label entered the NIH Dietary Supplement Label Database on December 23, 2016.

What is in HeartBeat?

Each row as the label prints it, per serving of 3 heart-shaped tablets. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

HeartBeat: Supplement Facts rows against the market (DSLD label 69211, January 2026 release)
IngredientAmount% DVAmong products listing it
Niacinas NiacinamideNiacin (Form: as Niacinamide)40 mg200%Niacin in HeartBeat against 12,413 products40 mg per serving; the middle half of products list 13.2 mg to 48 mg, the median 20 mg.DV 16 mgUL 35 mg40 mg

Higher than 71% of 12,413 products listing niacin (median 20 mg). 1.1 times the adult UL a day.

Vitamin B6as Pyridoxine HydrochlorideVitamin B6 (Form: as Pyridoxine HCl)4 mg200%Vitamin B6 in HeartBeat against 15,277 products4 mg per serving; the middle half of products list 2 mg to 20 mg, the median 6 mg.DV 1.7 mgUL 100 mg4 mg

59% of 15,277 products listing vitamin B6 give more (median 6 mg).

Folateas Calcium L-5-MethyltetrahydrofolateFolate (Form: as Calcium-L-5-Methyltetrahydrofolate) Note: naturally occurring from Organic Gold Standard400 mcg100%Folate in HeartBeat against 7,022 products400 mcg per serving; the middle half of products list 200 mcg to 400 mcg, the median 400 mcg.400 mcg

24% of 7,022 products listing folate give more (median 400 mcg).

Vitamin B12as MethylcobalaminVitamin B12 (Form: as Methylcobalamin)20 mcg330%Vitamin B12 in HeartBeat against 14,425 products20 mcg per serving; the middle half of products list 6 mcg to 200 mcg, the median 36 mcg.DV 2.4 mcg20 mcg

59% of 14,425 products listing vitamin B12 give more (median 36 mcg).

Calciumas Calcium Amino Acid Chelate/ComplexCalcium (Form: as Calcium Amino Acid Chelate/Complex)50 mg5%Calcium in HeartBeat against 17,831 products50 mg per serving; the middle half of products list 50 mg to 252 mg, the median 115 mg.DV 1,300 mgUL 2,500 mg50 mg

72% of 17,831 products listing calcium give more (median 115 mg).

Magnesiumas Magnesium Amino Acid Chelate/ComplexMagnesium (Form: as Magnesium Amino Acid Chelate/Complex)25 mg6%Magnesium in HeartBeat against 14,003 products25 mg per serving; the middle half of products list 30 mg to 200 mg, the median 86 mg.UL 350 mgDV 420 mg25 mg

77% of 14,003 products listing magnesium give more (median 86 mg).

Seleniumas Selenium AminoateSelenium (Form: as Selenium Aminoate)70 mcg100%Selenium in HeartBeat against 7,658 products70 mcg per serving; the middle half of products list 27 mcg to 100 mcg, the median 55 mcg.DV 55 mcgUL 400 mcg70 mcg

Higher than 52% of 7,658 products listing selenium (median 55 mcg).

Potassiumas Amino Acid ComplexPotassium (Form: as Amino Acid complex)99 mg3%Potassium in HeartBeat against 11,614 products99 mg per serving; the middle half of products list 50 mg to 190 mg, the median 99 mg.DV 4,700 mg99 mg

49% of 11,614 products listing potassium give more (median 99 mg).

CardioAid Plant Sterolsas total PhytosterolsCardioAid Plant Sterols (Form: supplying min. (380 mg) 95% total Phytosterols (Form: standardized minimum (152 mg) 40% Beta-Sitosterol, (76 mg) 20% Campesterol, (53 mg) 14% Stigmasterol)) Note: standardized extract400 mg
Proprietary Heart Health Botanical Complex200 mg
Horse ChestnutHorse Chestnut Note: standardized extractin the blend, no amount given
English Hawthornein the blend, no amount given
GrapeGrape PlantPart: seed Note: standardized extractin the blend, no amount given
BilberryBilberry Note: standardized extractin the blend, no amount given
Garlic standard extractGarlic standard extract Note: odor-modifiedin the blend, no amount given
CayenneCayenne Note: standardized extractin the blend, no amount given
Green TeaGreen Tea Note: standardized extractin the blend, no amount given
L-TaurineL-Taurine Note: pharmaceutical-grade free form amino acid75 mgTaurine in HeartBeat against 2,337 products75 mg per serving; the middle half of products list 110 mg to 1,000 mg, the median 500 mg.75 mg

86% of 2,337 products listing taurine give more (median 500 mg).

L-Carnitineas L-Carnitine-L-TartrateL-Carnitine (Form: as L-Carnitine-L-Tartrate)75 mgL-Carnitine in HeartBeat against 1,338 products75 mg per serving; the middle half of products list 110.5 mg to 1,000 mg, the median 500 mg.75 mg

80% of 1,338 products listing L-carnitine give more (median 500 mg).

Resveratrolas Polygonum cuspidatum root extractResveratrol (Form: from Polygonum cuspidatum root extract PlantPart: root Genus: Polygonum Species: cuspidatum Note: standardized extract)25 mgResveratrol in HeartBeat against 1,123 products25 mg per serving; the middle half of products list 20 mg to 125 mg, the median 50 mg.25 mg

66% of 1,123 products listing resveratrol give more (median 50 mg).

Coenzyme Q10as Ubiquinone10 mgCoenzyme Q-10 in HeartBeat against 2,922 products10 mg per serving; the middle half of products list 30 mg to 100 mg, the median 60 mg.10 mg

85% of 2,922 products listing coenzyme Q-10 give more (median 60 mg).

Source: NIH ODS Dietary Supplement Label Database, label 69211 (entered December 23, 2016), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

The rows in the top or bottom tenth of the products that list the same ingredient, and any above the adult upper limit at the most servings a day the directions give:

  • At 1 serving a day, the most its directions give, the label lists 40 mg of niacin, 1.1 times the adult Tolerable Upper Intake Level.
  • 85% of the 2,922 products that print an amount of coenzyme Q-10 list more than its 10 mg of coenzyme Q10 (filed by NIH under coenzyme Q-10) (median 60 mg).

The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

1 product lists the very same ingredients; the nearest amounts come first.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
Directions: As a dietary supplement for adults, three tablets once daily.
Warnings
Keep out of reach of children.
Allergens and what it does not contain
Gluten free
Hypo-allergenic: contains no milk, egg, fish, crustacean shellfish, tree nuts, wheat, peanuts or soy allergen.
Contains no artificial colors or preservatives.
Storage
Keep tightly closed in a cool, dry place.

Source: label statements in DSLD label 69211.

What else is on the label?

Other ingredients: Microcrystalline Cellulose, Potassium Chloride, Calcium Carbonate, Vegetable Cellulose, Magnesium Oxide, Stearic Acid, Magnesium Stearate, Silica, Pharmaceutical Glaze.

How many labels does HeartBeat have?

One label is on file, entered on December 23, 2016.

  1. Label 69211 (current) Entered December 23, 2016 · off the market March 17, 2021 · 90 heart-shaped tablets · UPC 0 97467 47421 5

DSLD also links this label to: HeartBeat (image difference, same product).

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names Natural Organics Laboratories, Inc. makers of Nature's Plus (manufacturer), Amityville, New York. All Nature's Plus products.

Where next?