Comparison

Whole Food MultiVitamin and Men's Multivitamin Iron Free

Whole Food MultiVitamin (Dr. Mercola's) lists 19 distinct ingredients and Men's Multivitamin Iron Free (Innate Response Formulas) 21 (rows of one ingredient counted once); 19 are on both labels. On the site's similarity measure, which compares ingredient lists (1 for the same list, rarer ingredients counting for more; amounts are not part of it), the two formulas score 0.91.

Amount per serving (and % of the Daily Value)
IngredientWhole Food MultiVitaminMen's Multivitamin Iron Free
Vitamin C250 mg (278%)200 mg (222%)
Vitamin B62 mg (118%)6 mg (353%)
Vitamin D50 mcg (250%)20 mcg (100%)
Vitamin B1250 mcg (2083%)12 mcg (500%)
Zinc15 mg (136%)22.5 mg (205%)
Niacin20 mg (125%)20 mg (125%)
Folate400 mcg100 mcg
Vitamin A5,000 IU4,000 IU
Pantothenic Acid (Vitamin B5)30 mg (600%)8 mg (160%)
Riboflavin1.7 mg (131%)2.1 mg (162%)
Thiamin1.5 mg (125%)1.8 mg (150%)
Biotin900 mcg (3000%)300 mcg (1000%)
Chromium120 mcg (343%)120 mcg (343%)
Selenium100 mcg (182%)70 mcg (127%)
Manganese3 mg (130%)2 mg (87%)
Copper0.05 mg (6%)0.15 mg (17%)
Iodine150 mcg (100%)150 mcg (100%)
Choline30 mg (5%)200 mg (36%)
Molybdenum75 mcg (167%)55 mcg (122%)
Vitamin E50 IU
Potassium2 mg (under 1%)

Amounts are per serving as DSLD gives them: Whole Food MultiVitamin, 2 vegetarian capsules; Men's Multivitamin Iron Free, 2 tablets. Current labels entered March 2013 and June 2018. Percentages of the Daily Value from 21 CFR 101.9. Source: NIH ODS Dietary Supplement Label Database.

Each product on its own