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Supplement brand

New Chapter

New Chapter has 371 supplement product labels cataloged in the NIH DSLD, 151 currently on market, #60 of 4,269 by catalog size.

371
Total products
151
On market
#60 of 4,269
By catalog size
41%
Still on market

Brand at a glance

New Chapter filed 371 supplement labels in NIH DSLD; 40.7% still on-market, ranking #60 of 4,269 by catalog size among brands PlainVitamins indexes.

371
Total DSLD labels
151
On market today
40.7%
Still listed
#60 of 4,269
Catalog rank

Figures come from NIH DSLD label rows PlainVitamins indexes. Catalog size is a filing count, not a quality, safety, or efficacy score.

New Chapter vs all brands by DSLD catalog size

Where this brand's product-label count sits among every brand PlainVitamins indexes (archive depth, not a quality or safety ranking)

371 61st of 4271 higher than 4,210 of 4,271 brands

Brands banded by distinct NIH DSLD product labels

Each bar is a band; taller bars hold more brands. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count and share, and where it sits relative to this entry.

Source NIH Dietary Supplement Label Database (DSLD) · 2026-09-04

New Chapter labels by product type

Distinct DSLD product-type counts for this brand's catalog (second framed viz alongside the brand-vs-all distribution)

labels
Source NIH Dietary Supplement Label Database (DSLD) As of 2026-09-04

What the DSLD catalog says about New Chapter

New Chapter filed 371 supplement labels in NIH DSLD; 40.7% still on-market, ranking #60 of 4,269 by catalog size among brands PlainVitamins indexes. That places it in the 99th percentile of brands by distinct product-label count (rank #61 of 4,271). Catalog size and on-market share are volume metrics from NIH DSLD filings, not quality, safety, or efficacy scores.

Products by New Chapter

Holistic Nerve Health
21 ingredients · Botanical with Nutrients
On Market
Holy Basil Force
6 ingredients · Botanical
Off Market
Immune Defense
20 ingredients · Botanical with Nutrients
On Market
Immune Defense Vitamin C+ Citrus Flavored
20 ingredients · Other Combinations
On Market
Immune Take Care
6 ingredients · Botanical
Off Market
Immunity Take Care
9 ingredients · Botanical
Off Market
Iron Food Complex
27 ingredients · Botanical with Nutrients
Off Market
Kids Elderberry Syrup + Honey
8 ingredients · Other Combinations
On Market
Kids Multivitamin Berry Citrus Flavored Gummies
41 ingredients · Botanical with Nutrients
On Market
Lemon Balm Force
6 ingredients · Botanical
Off Market
Lifeshield Breathe
9 ingredients · Non-Nutrient/Non-Botanical
Off Market
LIfeshield Cordyceps
4 ingredients · Non-Nutrient/Non-Botanical
Off Market
LifeShield Immune Support
10 ingredients · Non-Nutrient/Non-Botanical
Off Market
Lifeshield Immunity
14 ingredients · Non-Nutrient/Non-Botanical
On Market
Lifeshield Liver Force
10 ingredients · Botanical
Off Market
Lifeshield Mind Force
10 ingredients · Non-Nutrient/Non-Botanical
Off Market
LifeShield Reishi
5 ingredients · Non-Nutrient/Non-Botanical
Off Market
Liver Take Care
21 ingredients · Botanical
Off Market
Magnesium + Ashwagandha
10 ingredients · Botanical with Nutrients
On Market
Magnesium + Aswagandha
13 ingredients · Botanical with Nutrients
On Market
Men's Advanced Multivitamin
66 ingredients · Botanical with Nutrients
Off Market
Men's Multivitamin Berry Citrus Flavored Gummies
41 ingredients · Botanical with Nutrients
On Market
Mind Force Lion's Mane
5 ingredients · Non-Nutrient/Non-Botanical
On Market
Mood Take Care
6 ingredients · Botanical
Off Market
Omega-3 Complex
26 ingredients · Botanical with Nutrients
On Market
Omega-7 Sea Buckthorn Blend
10 ingredients · Botanical with Nutrients
On Market
On-The-Go Immune Defense Elderberry Powder + Honey
6 ingredients · Botanical
On Market
One Daily Every Man's Multivitamin
47 ingredients · Botanical with Nutrients
Off Market
One Daily Every Man's Multivitamin 40+
54 ingredients · Botanical with Nutrients
On Market
One Daily Every Woman's Multivitamin
55 ingredients · Botanical with Nutrients
On Market
One Daily Every Woman's Multivitamin 40+
70 ingredients · Botanical with Nutrients
On Market
One Daily Multivitamin
38 ingredients · Multi-Vitamin and Mineral (MVM)
On Market
One Daily Multivitamin + Immunity
44 ingredients · Botanical with Nutrients
On Market
One Daily Prenatal Multivitamin
34 ingredients · Botanical with Nutrients
Off Market
One Daily Prenatal Multivitamin 35+
36 ingredients · Botanical with Nutrients
Off Market
Only One Multivitamin
26 ingredients · Multi-Vitamin and Mineral (MVM)
Off Market
Oregano Force
5 ingredients · Botanical
Off Market
Organic Plant Calcium Women Under 40
21 ingredients · Multi-Vitamin and Mineral (MVM)
On Market
Perfect Calm Multivitamin
46 ingredients · Botanical with Nutrients
Off Market
Perfect Energy Multivitamin
49 ingredients · Botanical with Nutrients
Off Market
Perfect Immune Multivitamin
41 ingredients · Botanical with Nutrients
Off Market
Perfect Postnatal Multivitamin
38 ingredients · Botanical with Nutrients
Off Market
Perfect Postnatal Whole-Food Multivitamin
41 ingredients · Botanical with Nutrients
On Market
Perfect Prenatal Multivitamin
50 ingredients · Botanical with Nutrients
On Market
Perfect Prenatal Whole-Food Multivitamin
57 ingredients · Botanical with Nutrients
On Market
Prenatal Multivitamin Berry Citrus Flavored
38 ingredients · Botanical with Nutrients
On Market
Prenatal Vegan Omega-3 Complex
14 ingredients · Fat/Fatty Acid
On Market
Prostate Take Care
20 ingredients · Botanical with Nutrients
Off Market
Reishi Mushroom Blend
2 ingredients · Non-Nutrient/Non-Botanical
On Market
Rhodiola Force 100
3 ingredients · Botanical
Off Market

Shelf peers by catalog size

NIH DSLD brands whose filing counts sit nearest to New Chapter's 371-label shelf (not the estate's largest catalogs). On-market % is shelf status, not a quality score.

Compare New Chapter vs Renew Life → (Δ same count)

Nationwide brands with similar DSLD catalogs

Two peer sets for New Chapter: closest on total DSLD filings (371 here) and closest on on-market labels (151 here). Rows stay link-disjoint so each axis is a distinct neighborhood, not the largest-catalog strip.

Similar filing count

Nearest other brands by distinct DSLD product filings (floored at ≥50).

Similar on-market count

Nearest other brands by on-market DSLD labels (floored at ≥25), distinct from the filing-count row.

Counts from NIH DSLD label filings; on-market status is shelf presence in the source, not a quality score.

Source: NIH Office of Dietary Supplements, Dietary Supplement Label Database (DSLD). Regulatory framework: Source: Dietary Supplement Health and Education Act (DSHEA), 1994, 21 U.S.C. § 321(ff).

Disclaimer, Not Medical Advice: This information is provided for informational purposes only and does not constitute medical advice. Consult a qualified healthcare provider before starting, stopping, or combining any dietary supplement.

Every figure on PlainVitamins is rendered directly from the NIH Dietary Supplement Label Database (DSLD), no number is typed in by an editor. This page draws directly on the NIH DSLD, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.