Smart Focus Intensely Fruity Flavoured Jellies
by Higher Nature Kids · gummy or jelly · 27 jelly rounds
- On the market (NIH)
- DSLD label 216996
- Serving 1 jelly
Smart Focus Intensely Fruity Flavoured Jellies by Higher Nature Kids lists 3 ingredients, 3 with an amount per serving of 1 jelly, such as 155 mg of eicosapentaenoic acid, 100 mg of docosahexaenoic acid and 15 mg of gamma-linolenic acid. Its current label entered the NIH Dietary Supplement Label Database on April 23, 2020.
What is in Smart Focus Intensely Fruity Flavoured Jellies?
Each row as the label prints it, per serving of 1 jelly. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).
| Ingredient | Amount | % DV | Among products listing it |
|---|---|---|---|
| Eicosapentaenoic Acid | 155 mg | 69% of 3,134 products listing EPA (eicosapentaenoic acid) give more (median 300 mg). | |
| Docosahexaenoic Acid | 100 mg | 75% of 3,627 products listing DHA give more (median 232 mg). | |
| Gamma-Linolenic Acid | 15 mg | 91% of 740 products listing gamma linolenic acid give more (median 90 mg). |
Source: NIH ODS Dietary Supplement Label Database, label 216996 (entered April 23, 2020), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.
Is that a lot?
The rows in the top or bottom tenth of the products that list the same ingredient, and any above the adult upper limit at the most servings a day the directions give:
- 91% of the 740 products that print an amount of gamma linolenic acid list more than its 15 mg of gamma-linolenic acid (filed by NIH under gamma linolenic acid) (median 90 mg).
The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.
The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.
Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.
Which products have the closest formulas?
1 product lists the very same ingredients; the nearest amounts come first.
- Smart FocusHigher Nature Kids · off the market same ingredients
- Omega PlusThorne Research · off the market 3 shared, 85% alike
- Omega PlusThorne · off the market 3 shared, 85% alike
- Essential Fatty Acid SupportGNC Women's Ultra Mega 3 shared, 67% alike
- Essential Fatty Acid NutritionGNC Women's Ultra Mega 3 shared, 67% alike
- Essential Fatty Acid SupportGNC Women's 3 shared, 67% alike
Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.
What does the label say about taking it?
Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.
- Directions
- Directions: For children over 3 years take 1 jelly a day, with meals, or as your health professional advises. Do not exceed recommended daily intake.
- Warnings
- Storage: Store in a cool, dry, steam free environment out of reach of children.
- Do not exceed recommended daily intake. Food supplements should not be used as a substitute for a varied and balanced diet and healthy lifestyle.
- Large quantities may have a laxative effect. Contains xylitol; do not feed dogs, if consumed seek veterinary advice.
- Allergens and what it does not contain
- No fishy aftertaste
- Does not contain: Sugar, starch, wheat, gluten, maize, corn, yeast, lactose, dairy products, artificial preservatives, colours or flavourings.
Source: label statements in DSLD label 216996.
What else is on the label?
Other ingredients: Fish Oil, Xylitol, purified Water, Sorbitol powder, Gelatine, Starflower Oil, Trisodium Citrate, Malic Acid, natural Flavour, natural Orange flavour, Paprika extract.
How many labels does Smart Focus Intensely Fruity Flavoured Jellies have?
One label is on file, entered on April 23, 2020.
- Label 216996 (current) Entered April 23, 2020 · on the market · 27 jelly rounds
DSLD also links this label to: Smart Focus (image difference, same product), Smart Focus (image difference, same product).
Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).
Who makes it?
The label names Higher Nature (manufacturer), Burwash Common, East Sussex, UK. All Higher Nature Kids products.