PlainVitamins

Beauty & Brains

by Puritan's Pride · softgel capsule · 60 softgels

  • On the market (NIH)
  • UPC 0 25077 00134 7
  • DSLD label 286418
  • Serving 2 softgels
  • 30 servings

Beauty & Brains by Puritan's Pride lists 3 ingredients, 3 with an amount per serving of 2 softgels, such as 90 mg of vitamin C and 30 mg of zinc, beside 2 Nutrition Facts rows (calories, fat and the like). Its current label entered the NIH Dietary Supplement Label Database on June 22, 2023.

What is in Beauty & Brains?

Each row as the label prints it, per serving of 2 softgels. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Beauty & Brains: Supplement Facts rows against the market (DSLD label 286418, January 2026 release)
IngredientAmount% DVAmong products listing it
Calories15 Calories
Total Fat1.5 g2%Fat (unspecified) in Beauty & Brains against 11,965 products1.5 g per serving; the middle half of products list 1 g to 2.5 g, the median 1.5 g.1.5 g

44% of 11,965 products listing fat (unspecified) give more (median 1.5 g).

Saturated Fat1.5 g8%Saturated fat in Beauty & Brains against 5,234 products1.5 g per serving; the middle half of products list 0.5 g to 1.5 g, the median 1 g.1.5 g

Higher than 66% of 5,234 products listing saturated fat (median 1 g).

Vitamin Cas Ascorbic Acid90 mg100%Vitamin C in Beauty & Brains against 18,583 products90 mg per serving; the middle half of products list 60 mg to 270 mg, the median 100 mg.DV 90 mgUL 2,000 mg90 mg

57% of 18,583 products listing vitamin C give more (median 100 mg).

Zincas Zinc Gluconate30 mg273%Zinc in Beauty & Brains against 13,186 products30 mg per serving; the middle half of products list 5 mg to 15 mg, the median 11 mg.DV 11 mgUL 40 mg30 mg

Higher than 90% of 13,186 products listing zinc (median 11 mg).

Phospholipid Complex1,500 mg
Phosphatidylserinestandardize to contains 20% Phosphatidylserine300 mgPhosphatidylserine in Beauty & Brains against 641 products300 mg per serving; the middle half of products list 50 mg to 150 mg, the median 100 mg.300 mg

Higher than 84% of 641 products listing phosphatidylserine (median 100 mg).

Source: NIH ODS Dietary Supplement Label Database, label 286418 (entered June 22, 2023), version 9.4.0. See the label on DSLD or its label image (PDF). Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

Every amount on this label with a position sits within the middle 80% of the products that list the same ingredient.

The NIH database records one serving a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

The products whose ingredient lists overlap most with Beauty & Brains's, rare ingredients counting for more.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
Directions: For adults, take two (2) softgels daily, preferably with meals.
Warnings
Warning: If you are pregnant, nursing, taking any medications or have any medical condition, consult your doctor before use.
Discontinue use and consult your doctor if any adverse reactions occur.
Keep out of reach of children.
Do not use if seal under cap is broken or missing.
Contains soy and tree nut (coconut) ingredients. Contains bioengineered food ingredients.
Allergens and what it does not contain
No artificial flavor or sweetener, no sugar, no milk, no lactose, no gluten, no wheat, no yeast, no fish. Sodium free.
Storage
Store at room temperature.

Source: label statements in DSLD label 286418.

What else is on the label?

Other ingredients: Gelatin, Glycerin, Medium Chain Triglycerides Oil, Caramel color, Soy Lecithin, White Beeswax.

Seals and symbols as the label prints them (the maker's; a certifier's own list confirms a seal): Made in the USA with selected ingredients from around the world; QA Quality Assured.

How many labels does Beauty & Brains have?

One label is on file, entered on June 22, 2023.

  1. Label 286418 (current) Entered June 22, 2023 · on the market · 60 softgels · UPC 0 25077 00134 7

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names Puritan's Pride, Inc. (distributor), Ronkonkoma, NY, U.S.A.. All Puritan's Pride products.

Where next?