PlainVitamins

Pure Calm Wild Cherry

by Shape by HIT Nutrition · powder · 8.25 oz.

  • Off the market since November 2023 (NIH)
  • UPC 0 637801 369366
  • DSLD label 51187
  • Serving 3.9 g (1 scoop)
  • 60 servings

Pure Calm Wild Cherry by Shape by HIT Nutrition lists 5 ingredients, 5 with an amount per serving of 3.9 g, such as 75 mg of magnesium, 2 g of myo-inositol, 500 mg of taurine and 100 mg of GABA. Its current label entered the NIH Dietary Supplement Label Database on October 22, 2015.

What is in Pure Calm Wild Cherry?

Each row as the label prints it, per serving of 3.9 g. The capsule beside an amount places it among every product in the NIH database that lists the same ingredient: the bar is the middle half of their amounts, the line in it the median, the whiskers the 10th and 90th percentiles; the green tick is the FDA Daily Value and the red dashed tick the adult upper limit (IOM).

Pure Calm Wild Cherry: Supplement Facts rows against the market (DSLD label 51187, January 2026 release)
IngredientAmount% DVAmong products listing it
Magnesiumas Albion DiMagnesium MalateMagnesium (Form: as Albion DiMagnesium Malate)75 mg19%Magnesium in Pure Calm Wild Cherry against 14,003 products75 mg per serving; the middle half of products list 30 mg to 200 mg, the median 86 mg.UL 350 mgDV 420 mg75 mg

52% of 14,003 products listing magnesium give more (median 86 mg). Per day at the most servings: 150 mg.

Myo-Inositol2 gInositol in Pure Calm Wild Cherry against 4,042 products2,000 mg per serving; the middle half of products list 10 mg to 80 mg, the median 30 mg.2,000 mg

Higher than 98% of 4,042 products listing inositol (median 30 mg). Per day at the most servings: 4,000 mg.

Taurine500 mgTaurine in Pure Calm Wild Cherry against 2,337 products500 mg per serving; the middle half of products list 110 mg to 1,000 mg, the median 500 mg.500 mg

45% of 2,337 products listing taurine give more (median 500 mg). Per day at the most servings: 1,000 mg.

GABA100 mgGABA in Pure Calm Wild Cherry against 744 products100 mg per serving; the middle half of products list 80 mg to 400 mg, the median 100 mg.100 mg

48% of 744 products listing GABA give more (median 100 mg). Per day at the most servings: 200 mg.

L-Theanine50 mgTheanine in Pure Calm Wild Cherry against 1,602 products50 mg per serving; the middle half of products list 90 mg to 200 mg, the median 100 mg.50 mg

79% of 1,602 products listing theanine give more (median 100 mg). Per day at the most servings: 100 mg.

Source: NIH ODS Dietary Supplement Label Database, label 51187 (entered October 22, 2015), version 9.4.0. See the label on DSLD. Amounts are what the maker printed; DSLD does not test products. Daily Values: the FDA's Daily Value page.

Is that a lot?

The rows in the top or bottom tenth of the products that list the same ingredient, and any above the adult upper limit at the most servings a day the directions give:

  • Its 2,000 mg of myo-inositol (filed by NIH under inositol) is higher than 98% of the 4,042 inositol products that print an amount; 42 list more.
  • 79% of the 1,602 products that print an amount of theanine list more than its 50 mg of L-theanine (filed by NIH under theanine) (median 100 mg).

The NIH database records 1 to 2 servings a day from the label's directions; its % Daily Values are for adults and children 4 or more years of age. The directions as printed are further down this page.

The Tolerable Upper Intake Level is the most of a nutrient per day, from food, water and supplements together, that is likely to pose no risk for almost all adults (Institute of Medicine, 2011). It does not apply under medical supervision. This page compares labels; it is not medical advice.

Sources: amounts from the DSLD label; Daily Values from 21 CFR 101.9(c)(8)(iv); adult upper limits from the Institute of Medicine's DRI summary tables (2011). How positions are computed.

Which products have the closest formulas?

6 products list the very same ingredients; the nearest amounts come first.

Source: ingredient lists of every product's current label in DSLD (version 9.4.0); similarity weights each shared ingredient by how rare it is.

What does the label say about taking it?

Quoted from the label as DSLD transcribed it: the maker's words, including any claim about what the product does, which the FDA has not evaluated and PlainVitamins does not endorse.

Directions
Directions: Dissolve one scoop of Pure Calm into 6 fl ounces of cool, pure water. Drink one to two times daily, or as directed by your healthcare practitioner.
Warnings
Do not use if tamper seal is damaged.
Storage: Keep tightly closed in a cool, dry place out of reach of children.
Consult your healthcare practitioner prior to use.
Individuals taking medication should discuss potential interactions with their healthcare practitioner.
Allergens and what it does not contain
Does not contain: Wheat, gluten, yeast, soy protein, animal or dairy products, fish, shellfish, peanuts, tree nuts, egg, artificial colors, artificial sweeteners, or artificial preservatives.

Source: label statements in DSLD label 51187.

What else is on the label?

Other ingredients: natural Cherry flavor, Malic Acid, natural Red Beet powder, Citric Acid, Stevia.

Seals and symbols as the label prints them (the maker's; a certifier's own list confirms a seal): Suntheanine.

How many labels does Pure Calm Wild Cherry have?

One label is on file, entered on October 22, 2015.

  1. Label 51187 (current) Entered October 22, 2015 · off the market November 8, 2023 · 8.25 oz. · UPC 0 637801 369366

Source: DSLD label entry and market events, version 9.4.0 (labels entered through September 25, 2025).

Who makes it?

The label names HIT Nutrition (manufacturer), Nampa, ID. All Shape by HIT Nutrition products.

Where next?