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Supplement brand

NOW

NOW has 3,516 supplement product labels cataloged in the NIH DSLD, 948 currently on market.

3,516
Total products
948
On market
2,568
Off market
27%
Still on market

What the NIH DSLD Says About NOW

According to the U.S. National Institutes of Health's Dietary Supplement Label Database (DSLD), more than 175,000 dietary supplement product labels are catalogued across the U.S. retail and direct-sale supplement market in 2025. The DSLD is jointly maintained by the NIH Office of Dietary Supplements (ODS) and the U.S. National Library of Medicine (NLM), and reflects supplement label data as voluntarily submitted by manufacturers under the Dietary Supplement Health and Education Act of 1994 (DSHEA).

NOW is cataloged in the NIH DSLD with 3,516 distinct product labels on file, 948 on-market and 2,568 off-market (27% active rate), a mix of currently marketed and discontinued products. See the product list below for individual labels, ingredients, and current marketing status.

The DSLD is updated continuously as new product labels are submitted to the NIH ODS for inclusion. Coverage extends across multivitamins, single-ingredient supplements, botanicals, mineral preparations, and specialty formulations. Brand catalogs vary widely in scope, large manufacturers may carry hundreds of label variants across formulations, dosage strengths, and packaging configurations, while smaller specialty brands typically maintain narrower portfolios. See our methodology page for full source attribution, refresh cadence, DSHEA regulatory scope, and the distinction between FDA-regulated drug labels and supplement labels.

Products by NOW

Beta-Sitosterol Plant Sterols
7 ingredients · Fat/Fatty Acid
On Market
Beta-Sitosterol Plant Sterols With CardioAid
7 ingredients · Fat/Fatty Acid
On Market
Betaine HCl 575 mg With 150 mg Of Pepsin
5 ingredients · Non-Nutrient/Non-Botanical
Off Market
Betaine HCl 648 mg
6 ingredients · Non-Nutrient/Non-Botanical
Off Market
Betaine HCl 648 mg With 150 mg Of Pepsin
5 ingredients · Non-Nutrient/Non-Botanical
Off Market
Better Stevia Balance
7 ingredients · Botanical with Nutrients
Off Market
Bilberry Complex
10 ingredients · Other Combinations
Off Market
Bio-Curcumin Phytosome
6 ingredients · Botanical
Off Market
Bio-Curcumin Phytosome Bio-Enhanced Turmeric Root Extract
6 ingredients · Botanical with Nutrients
Off Market
BioCell Collagen
8 ingredients · Other Combinations
On Market
Biotin 1,000 mcg
5 ingredients · Vitamin
Off Market
Biotin 1000 mcg
6 ingredients · Vitamin
Off Market
Biotin 5,000 mcg
5 ingredients · Vitamin
Off Market
Black Cherry 750 mg
4 ingredients · Botanical
On Market
Black Cherry Fruit 750 mg
4 ingredients · Botanical
Off Market
Black Cherry Fruit Extract 750 mg
5 ingredients · Botanical
Off Market
Black Cohosh Root 80 mg
6 ingredients · Botanical
Off Market
Black Currant Oil 500 mg
11 ingredients · Fat/Fatty Acid
Off Market
Black Walnut Hulls 500 mg
4 ingredients · Botanical
Off Market
Blood Pressure Health
6 ingredients · Botanical
Off Market
Blue-Green Algae 500 mg
7 ingredients · Botanical
On Market
Bone Meal Powder
6 ingredients · Mineral
Off Market
Bone Strength
21 ingredients · Botanical with Nutrients
Off Market
Borage Oil 1000 mg
9 ingredients · Fat/Fatty Acid
Off Market
Boswellia Extract 250 mg
7 ingredients · Botanical
Off Market
Boswellia Extract 500 mg
8 ingredients · Botanical
Off Market
Bovine Cartilage 750 mg
9 ingredients · Non-Nutrient/Non-Botanical
On Market
Brain Attention Chocolate Flavor
12 ingredients · Amino acid/Protein
On Market
Brain Attention Natural Chocolate Flavor
12 ingredients · Amino acid/Protein
Off Market
Brain Elevate
11 ingredients · Other Combinations
Off Market
Brewer's Yeast
9 ingredients · Non-Nutrient/Non-Botanical
Off Market
Brewer's Yeast 10 Grain, 650 mg
9 ingredients · Non-Nutrient/Non-Botanical
Off Market
Bromelain 2000 GDU 500 mg
5 ingredients · Non-Nutrient/Non-Botanical
Off Market
Bromelain 2400 GDU/g - 360 mg
7 ingredients · Non-Nutrient/Non-Botanical
Off Market
Bromelain 2400 GDU/g - 415 mg
8 ingredients · Non-Nutrient/Non-Botanical
Off Market
Bromelain 2400 GDU/g - 500 mg
5 ingredients · Non-Nutrient/Non-Botanical
Off Market
Bromelain 2400 GDU/g 500 mg
5 ingredients · Non-Nutrient/Non-Botanical
Off Market
Buffered C-1000 Complex
14 ingredients · Other Combinations
Off Market
Buffered C-Complex Powder
6 ingredients · Botanical with Nutrients
Off Market
Burdock Root 430 mg
3 ingredients · Botanical
Off Market
Butcher's Broom
5 ingredients · Botanical
Off Market
C-1000 Buffered C
12 ingredients · Other Combinations
Off Market
C-1000 Caps With 100 mg Bioflavonoids
5 ingredients · Other Combinations
On Market
C-1000 Caps With 100 mg Of Bioflavonoids
6 ingredients · Other Combinations
Off Market
C-1000 Mineral Ascorbates
15 ingredients · Other Combinations
On Market
C-1000 Sustained Release With Rose Hips
5 ingredients · Botanical with Nutrients
Off Market
C-1000 With 100 mg Of Bioflavonoids
6 ingredients · Other Combinations
Off Market
C-1000 With Rose Hips & Bioflavonoids
6 ingredients · Other Combinations
Off Market
C-1000 Zinc & D-3
10 ingredients · Other Combinations
On Market
C-500 Calcium Ascorbate-C
6 ingredients · Other Combinations
Off Market

Nearby Brands in the DSLD

Other manufacturers cataloged in the NIH Dietary Supplement Label Database. Useful for comparing catalog depth, product overlap, and on-market rates.

Compare NOW vs BulkSupplements.com →

Source: NIH Office of Dietary Supplements, Dietary Supplement Label Database (DSLD). Regulatory framework: Source: Dietary Supplement Health and Education Act (DSHEA), 1994, 21 U.S.C. § 321(ff).

Disclaimer, Not Medical Advice: This information is provided for informational purposes only and does not constitute medical advice. Consult a qualified healthcare provider before starting, stopping, or combining any dietary supplement.

Every figure on PlainVitamins is rendered directly from the NIH Dietary Supplement Label Database (DSLD), no number is typed in by an editor. This page draws directly on the NIH DSLD, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.