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Supplement brand

NOW

NOW has 3,516 supplement product labels cataloged in the NIH DSLD, 948 currently on market.

3,516
Total products
948
On market
2,568
Off market
27%
Still on market

What the NIH DSLD Says About NOW

According to the U.S. National Institutes of Health's Dietary Supplement Label Database (DSLD), more than 175,000 dietary supplement product labels are catalogued across the U.S. retail and direct-sale supplement market in 2025. The DSLD is jointly maintained by the NIH Office of Dietary Supplements (ODS) and the U.S. National Library of Medicine (NLM), and reflects supplement label data as voluntarily submitted by manufacturers under the Dietary Supplement Health and Education Act of 1994 (DSHEA).

NOW is cataloged in the NIH DSLD with 3,516 distinct product labels on file, 948 on-market and 2,568 off-market (27% active rate), a mix of currently marketed and discontinued products. See the product list below for individual labels, ingredients, and current marketing status.

The DSLD is updated continuously as new product labels are submitted to the NIH ODS for inclusion. Coverage extends across multivitamins, single-ingredient supplements, botanicals, mineral preparations, and specialty formulations. Brand catalogs vary widely in scope, large manufacturers may carry hundreds of label variants across formulations, dosage strengths, and packaging configurations, while smaller specialty brands typically maintain narrower portfolios. See our methodology page for full source attribution, refresh cadence, DSHEA regulatory scope, and the distinction between FDA-regulated drug labels and supplement labels.

Products by NOW

Ultra A & D-3 25,000 IU/1,000 IU
4 ingredients · Vitamin
On Market
Ultra A & D-3 25,000/1,000 IU
5 ingredients · Vitamin
Off Market
Ultra Omega 3-D Fish Oil
13 ingredients · Other Combinations
Off Market
Ultra Omega-3
14 ingredients · Fat/Fatty Acid
Off Market
Ultra Omega-3 Fish Oil
14 ingredients · Fat/Fatty Acid
On Market
Uva Ursi 500 mg
4 ingredients · Botanical
On Market
Valerian Root 500 mg
3 ingredients · Botanical
Off Market
Valerian Root Extract
4 ingredients · Botanical
Off Market
Vegetarian DHA
6 ingredients · Fat/Fatty Acid
Off Market
Vegetarian Dry E-400
5 ingredients · Vitamin
Off Market
Vegetarian Dry E-400 d-alpha Tocopherol
5 ingredients · Vitamin
On Market
Vegetarian Glucosamine & MSM
6 ingredients · Non-Nutrient/Non-Botanical
Off Market
Vegetarian Glucosamine '1000'
7 ingredients · Non-Nutrient/Non-Botanical
Off Market
Vegetarian, Dry Vitamin D 1,000 IU
8 ingredients · Vitamin
Off Market
Vegetarian, Dry Vitamin D 1,000 IU - High Potency
5 ingredients · Vitamin
Off Market
Virgin Coconut Oil
10 ingredients · Fat/Fatty Acid
Off Market
Virgin Coconut Oil 1000 mg
8 ingredients · Fat/Fatty Acid
Off Market
Vit-Min 75+ Multi Vitamin & Mineral
36 ingredients · Other Combinations
Off Market
Vitamin A 10,000 IU
3 ingredients · Vitamin
Off Market
Vitamin A 10,000 IU From Fish Liver Oil
3 ingredients · Vitamin
Off Market
Vitamin A 25,000 IU
3 ingredients · Vitamin
Off Market
Vitamin A 25,000 IU From Fish Liver Oil
3 ingredients · Vitamin
Off Market
Vitamin C Crystals
2 ingredients · Vitamin
Off Market
Vitamin D-3 & K-2 1,000 IU / 45 mcg
7 ingredients · Vitamin
Off Market
Vitamin D-3 & K-2 1,000 IU/45 mcg
6 ingredients · Vitamin
Off Market
Vitamin D-3 & K-2 Liposomal Spray
11 ingredients · Vitamin
Off Market
Vitamin D-3 1,000 IU
3 ingredients · Vitamin
On Market
Vitamin D-3 10,000 IU
3 ingredients · Vitamin
Off Market
Vitamin D-3 400 IU
3 ingredients · Vitamin
Off Market
Vitamin D-3 5,000 IU
3 ingredients · Vitamin
Off Market
Vitamin D-3 50,000 IU
3 ingredients · Vitamin
Off Market
Vitamin D-3 Immune Liposomal Spray
16 ingredients · Botanical with Nutrients
On Market
Vitamin E Liquid
2 ingredients · Vitamin
Off Market
Vitamin E Liquid 60 mg (90 IU)
2 ingredients · Vitamin
On Market
Vitamin K-2 100 mcg
7 ingredients · Botanical with Nutrients
Off Market
Wheat Germ Oil 1130 mg
5 ingredients · Fat/Fatty Acid
Off Market
Wheat Germ Oil 20 Minims - 1130 mg
5 ingredients · Fat/Fatty Acid
Off Market
Wheat Germ Oil 20 Minims 1130 mg
5 ingredients · Botanical with Nutrients
Off Market
Wheat Grass 500 mg
17 ingredients · Other Combinations
On Market
Whey Protein Natural Strawberry
19 ingredients · Other Combinations
On Market
Whey Protein Natural Vanilla
19 ingredients · Other Combinations
Off Market
White Willow Bark 400 mg
5 ingredients · Botanical
Off Market
White Willow Bark 400 mg - 15% Salicin
5 ingredients · Botanical
Off Market
Whole Psyllium Husks
7 ingredients · Botanical with Nutrients
Off Market
Wild Alaskan Salmon Oil
12 ingredients · Fat/Fatty Acid
On Market
Willow Bark Extract
4 ingredients · Botanical
On Market
Women's Probiotic
8 ingredients · Non-Nutrient/Non-Botanical
Off Market
Women's Probiotic 20 Billion
8 ingredients · Non-Nutrient/Non-Botanical
On Market
Wrinkle Rescue
11 ingredients · Other Combinations
Off Market
Zinc Glycinate
5 ingredients · Botanical with Nutrients
Off Market

Nearby Brands in the DSLD

Other manufacturers cataloged in the NIH Dietary Supplement Label Database. Useful for comparing catalog depth, product overlap, and on-market rates.

Compare NOW vs BulkSupplements.com →

Supplement Guides

Source: NIH Office of Dietary Supplements, Dietary Supplement Label Database (DSLD). Regulatory framework: Source: Dietary Supplement Health and Education Act (DSHEA), 1994, 21 U.S.C. § 321(ff).

Disclaimer, Not Medical Advice: This information is provided for informational purposes only and does not constitute medical advice. Consult a qualified healthcare provider before starting, stopping, or combining any dietary supplement.

All federal data sources used on this page